Sales & Variable OPS
DealersLink® Shines at the 2014 NADA Convention
The buzz surrounding DealersLink® — one of the most exciting companies in the automotive industry — was abundant at NADA this year. DealersLink® ran over 500 dealer demos at the show and impressed dealers with its new release of the V4 Game Changer. DealersLink® is...
Tech Tools for Today’s Dynamic Business
As an enlightened business-person, you're looking for tools that will make it easier to conduct business without cutting corners. The good news is that even the smallest businesses can take advantage of technology that's uncomplicated, easy to use, and affordable....
StoneEagle Provides F&I Reporting Platform for Asbury Automotive Group
StoneEagle announced that Asbury Automotive Group, Inc., (NYSE:ABG) one of the largest automotive retail and service companies in the U.S., has implemented the SEcureMetrics F&I and sales reporting platform in all 80 of its dealerships. SEcureMetrics delivers...
ADP Ranked #20 in Training Magazine’s “Training Top 125” List for 2014
ADP ®, a leading provider of Human Capital Management (HCM) solutions, today announced that it has been ranked number 20 in Training magazine’s Training Top 125 rankings for 2014. The rankings were unveiled during an awards gala at the Training 2014 Conference &...
Digital Air Strike Announces the Winners of the 2nd Annual Social Media and Reputation Awards at NADA Convention in New Orleans
Digital Air Strike, the nation’s longest-running, full-service social media, reputation management and lead response company in the automotive industry, announced the winners of the 2nd annual Social Media and Reputation Awards at the National Automobile Dealers...
Which 2014 Super Bowl Commercials Won the YouTube Ad Blitz?
From Search Engine Watch: Which 2014 Super Bowl commercials won the YouTube ad blitz? We won't know which 2014 Super Bowl commercials won the YouTube Ad Blitz until Feb. 14, but digital marketers can still share some eye-popping video statistics and a couple of...
Be Prepared: 4 Ways to Outthink Your Competitors
4 ways to outthink your competitors, according to Entrepreneur. In The Art of War, Sun Tzu wrote that "It’s more important to outthink your enemy than outfight him." Even after 2,500 years, this maxim is still so universal and relevant. Sun Tzu warns against waging...
6 Do’s & Don’ts of Dynamic Inventory Campaigns
It’s a question I’m hearing from dealers on a regular basis: “What are the pros and cons of inventory-based search marketing campaigns?” After all, when you look out your windows at a sea of new and used vehicles in need of buyers, it’s natural to look for ways to...
How to Handle a Prenup in the Family Business – “We Are Not Making Hamburgers”
Prenuptial agreements, often times, is a topic of discussion that arises from the diverse nature of succession planning when addressing the variety of issues that impact succession planning . These discussions generally amount to deep dives into the dark side of...
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