We’re Headed to Detroit!
Why Exhibit
DealerPoint
Insights
First Impressions
I was pleasantly surprised to attend a sales and marketing conference and the keynote started his speech with the following: “The most significant variable in every sales situation is the…
Dealer NewsReaching the ‘Gotta Buys’
A few years back I authored an article for Dealer magazine exploring the two basic types of customers considering the purchase of a vehicle. The ‘Wanna Buys’ who are interested…
Dealer NewsDon’t Forget the Fixed Assets
A few times each year, I ask one of my law partners to prepare a guest article for this column. BSM partner, Robert Bass, has graciously provided an article addressing…
Dealer News


