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Panel Discussion Explores How To Use Photos and Videos to Restore Trust in the Service Department
The average car owner does not fully trust or understand the service recommendations of dealerships. This lack of trust not only hurts a dealer’s success rate on additional service recommendations…
Dealer NewsBuilding a Long-term Customer Relationship Utilizing the Fundamentals – Part 2
There are so many costly gimmicks, ploys, tactics, and calculated maneuvers designed to “reclaim” your service customer base, I lost count at $5K a month. The issue I have with…
Dealer NewsGeneral Motors Retains Bob Lutz as Advisor
DETROIT – General Motors today announced the retention of former Vice Chairman Robert A. “Bob” Lutz to provide counsel to the senior leadership team of the company. Lutz will be…
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