Key Takeaways From Auto Industry for Marketers
The average consumer sees 5,000 pieces of promotional content per day, so getting drowned out in all the…
Marketing June 2Latest in: News
The Best Way to Track Your Data
Building well optimized car dealer website is just a part of its success. Other non-less important thing is…
Leadership June 2
Hey Dealerships – Your Ad Agency Is Laughing All The Way To The Bank
I should probably start with a disclaimer. This article is going to piss off other advertising and marketing…
Marketing June 2
How Automotive Brands Are Blurring the Lines Between Digital & Reality
For most people, the experience of buying a car can be a long and laborious process. As research…
Dealer News June 2
Used Car Market Insights – Week of June 2, 2016
This week's Black book Market Insights report identifies a tough last week had by Sub-compact Cars (-1.09%) and…
Press Releases June 2
Economic Concerns Drag Auto Demand Index Down 15 Points
TechnoMetrica Market Intelligence didn’t have upbeat news for either dealerships or finance companies looking to turn new metal…
Press Releases June 1
Should Dealers Take Control of the Consumer-Driven Sales Process?
The auto industry is experiencing rapidly evolving consumer expectations in all facets of the sales process. The evolution…
Dealer News June 1
Words That Work in Car Dealership E-Mails
Certain words and phrases car dealerships use in emails resonate with customers, while other terms, while often similar,…
Event News June 1
Why Automakers Should Fear Apple, Not Tesla
Tesla Motors gets credit – deservedly so – for lighting a fire under the global auto industry, inspiring…
Dealer News June 1
