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Latest in: News

This Week in Social Media News: Week of November 28, 2016

Following in Snapchat’s footsteps, Instagram has added a feature that lets users know when someone screenshots an image…

Event News November 30

Secret Formula Revealed For Creating More Dollars Per RO

While sitting in my client’s service manager office recently, I overheard this conversation between an elderly lady customer…

Dealer News November 29

Van Horn Automotive Becomes First Employee-Owned Dealer Group in Wisconsin

Van Horn Automotive Group Inc., headquartered in Plymouth WI, is now partially employee-owned and is the first employee-owned…

Dealer News November 29

Pearl Technology Launches Unique Mobile Device Proximity Marketing Platform for Auto Dealers

Pearl Technology Holdings, LLC, (Pearl) today announced the launch of Pearl Proximity, LLC, a new platform that allows…

Dealer News November 29

Using Marketing to Hire an Engaged Staff

The automotive industry has a sales department staffing problem – and a big one. In fact, NADA has…

Dealer News November 29

Design a Video Showroom to Banish Customer Fears

Car shoppers still hate to visit dealerships. Ask them why and they'll tell you they don't like pushy…

Marketing November 29

Rule of 7: How Social Media Crushes Old School Marketing

It’s been proven over and over that the more positive contact you have with customers and prospects, the…

Event News November 29

Consistency: Better Than a Crystal Ball

If you’re like most dealers, you may feel that you don’t want to inundate your customers with mail.…

Dealer News November 29

Take it to Turbo: Foolproof Ways to Engage Your Online Audience

You already know your customers are online learning about the products and services they’re considering.  And you’re probably…

Dealer News November 29