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Latest in: News

Using Technology to Reduce your Failure Rate

Your prospect database is one of the most valuable marketing tools for determining what you could do to…

Dealer News July 28

Your Baggage Affects Everyone’s Journey!

Throughout life, it’s common for people to rush headlong towards a goal and then once they get there…

Dealer News July 14

Sixty-five Leads a Month per ISM: The Selling Sweet Spot

Phil Cash believes that a good Internet sales manager is more likely to sell 16 units a month…

Dealer News July 4

Dennis Snyder, Rich Ford

  Customer satisfaction is a big deal at Rich Ford. It’s such a big deal, when one irate…

Dealer News July 1

“Lincoln Dealers” the truest form of entrepreneurship

I have had the privilege in my automotive career since 1971 to see a lot of old brands…

Dealer News July 1

GET REAL, NOT MAD! Retention is based on your responses, not your reactions

There are three primary factors in staffing that will shape your business destiny.  They are your levels of…

Dealer News July 1

Facebook Should be Sending Traffic to You – Not the Other Way Around

In one of the 20 Group presentations I gave last month discussing how dealers can better leverage social…

Dealer News July 1

STAR Standards Lighting the Way

I’m not a gambling man, but I bet if I asked 100 dealers on the street what they…

Dealer News July 1

‘Let your Fingers do the Walking’

Do you remember this slogan? AdAge.com ranked it one of the top “Slogans of the Century”, along with:…

Dealer News July 1