Has Your Digital Retailing Process Become Irrelevant?
In 2016, Google came out with a study that illustrated the 5 micro-moments in a car buyer shopping…
Leadership July 24Latest in: News
The Click Conundrum: Why Clicks Don’t Equal Car Sales
In the competitive world of car marketing, dealerships of all sizes are constantly striving to maximize the effectiveness…
Marketing July 24
Why More Dealers Are Enabling Sales Staff to Present F&I Products Earlier in the Shopping Process
It has been well established that the importance of selling F&I products is currently at an all-time high.…
Press Releases July 7
Evaluating Your Dealership’s Marketing Strategy: Critical Analysis and Check-In
As dealership managers and marketers, it is imperative to regularly assess your progress and devise strategic plans for…
Marketing July 7Mastermind and Reynolds and Reynolds Integration Now Available for Dealerships
automotiveMastermind (aM), part of S&P Global Mobility and the leading provider of predictive analytics and marketing automation solutions…
Press Releases July 7
How the “72-Hour” Rule Could Increase Video Marketing Buy-In at Your Dealership
It’s a tried-and-true proposition that most dealerships’ salespeople are incentivized to follow up with customers in their CRM…
Press Releases July 6
Training Dealers & OEM Partners to Leverage AI & Advanced Data to Better Sell Connected Vehicles
New opportunities related to connectivity, advanced electronics, and computer technology are becoming increasingly important as vehicle technology advances.…
Leadership July 6
Navigating the Road to Profitability: How Auto Dealers Can Thrive in the Era of Electric Vehicles
The automotive industry is undergoing a revolutionary shift as the world embraces electric vehicles (EVs) for their environmental…
Leadership July 5Vinart Dealerships Saw 53% Increase in Inbound Appointments with 45% Show Rate with Quantum5’s Training
Announcement from Quantum5 Quantum5, the first-ever sustainable training tech for automotive, recently announced that Vinart Dealerships saw an…
Press Releases June 27
