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Conference & Expo: September 22-23, 2026
DealerPoint: April 22-24, 2026

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Camera, video marketing

Video Marketing: the Hottest Tool for Building Connections, and How to Use It

Search Engine Watch touts the virtues of video to draw attention to your business. Video marketing is on…

Marketing February 27
analytics, Adwords

The Rules of Adwords

Google Adwords Professionals at Search Engine Watch describe their ideal “Bill of Rights” to using Adwords. ROI, Segmentation,…

Event News February 27
Dad, kid, dad market

The Dad Market

The NY Times reports on likes and trends of the ever-rising market segment of fathers, who are starting…

Marketing February 27

Remarketer Merger: American Recovery Assn., National Finance Adjusters Pair Up to Assist Lenders

In a report from Automotive News, coverage of the American Recovery Association and National Finance Adjusters’ company merger declares…

Sales and Finance February 27
Tom Stucker, Lot Rescue, Sales, Marketing, Car

Advice from Car Lot Rescue’s Tom Stuker on the Changing Lotscape

An interview with Tom Stuker by Edmunds explains turn-ons and turn-offs for buyers before even getting behind the wheel, and…

Marketing February 27

Unique Ad Campaign for Ford C-MAX Hybrids Gains Traction with New Customers

Preliminary Nielsen data from 2012 ad campaign indicate initial advertising efforts for Ford C-MAX hybrids have resonated well…

Marketing February 27

Advanced Strategies for your Dealership, All in a Day’s Work

The Digital Dealer Conference & Exposition and the Washington State Auto Dealers Association will bring a one day…

Dealer News February 27
2013 Ford Focus ST Yellow Car

Hot American Hatch Eats Import “Saloons” for Breakfast

From The NY Times, a clever look at the high-performance and beastly design of the Ford Focus ST. Ford…

Dealer News February 27

Making Every Day Count: 2013 Sales Tactics, Revealed

In the below article from Business Know-How, 10 strategies for sales professionals that should be on the list for…

Marketing February 27