Big Data and the Internet of Everything
What Do Web Logs, Sensors, “Wearables” and “Connected Cars” Mean to the Future of Auto Marketing? What would…
Dealer News March 20Latest in: News
Don’t Be Creepy, and Other Ways to Make Data-Driven Marketing Effective
Don’t be creepy, and other ways to make data-driven marketing effective, from Recode. Back in 2004, “The Polar…
Dealer News March 20
Little Data vs. Big Data: Nine Types of Data and How They Should Be Used
From Marketing Profs: Little Data vs. Big Data. You are not feeling well, so you visit your friendly…
Dealer News March 20
What’s Better, Email or Social Media?
From Business to Community: What’s better, email or social media? Much like the egg-chicken debate, marketers can argue…
Dealer News March 19
Apple’s Design Guru Breaks Decades-Long Silence
Apple’s design guru breaks decades-long silence, according to Entrepreneur. Though his exquisitely minimalist inventions have touched billions of…
Dealer News March 19
Seven Traits of an Effective Marketing Leader
Seven traits of an effective marketing leader, according to Marketing Profs. Whether you work for a small business…
Dealer News March 19
Ten Cars People Won’t Buy
Ten cars people won’t buy, according to 24/7 Wall St. Auto dealer inventories are at five-year highs. The…
Dealer News March 18
The Best Leaders Model The Behavior They Want – A Case Study
The best leaders model the behavior they want, according to Forbes. What the best leaders understand is that…
Dealer News March 18
Dreams of a More Streamlined Car-Buying Process, With Technology as Facilitator
Dreams of a more streamlined car-buying process, with technology as facilitator, from The New York Times. For generations,…
Dealer News March 18
