Glenn Lundy, Founder of 800% Elite Auto will be hosting the DDCE26 keynote alongside Sam D’Arc of Car Dealership Guy and Zeigler Auto Group. D’Arc and Lundy will take the stage for a high-energy, candid conversation focused on what’s happening in automotive right now and what dealers need to be thinking about next.
Lundy will also be hosting two other insightful sessions during the event. First on Tuesday, “Sell More Cars. Make More Money. The Current Goldrush that Exists in Automotive.” at 2:40 pm in room 330B. Then on Wednesday he will host “Used Car Acquisition in 2026. The Game Has Changed.” with Rob Ruth of Bob Ruth Ford at 3:35 PM in room 330A.
Sell More Cars. Make More Money. The Current Goldrush that Exists in Automotive.
There has never been a more exciting—or more misunderstood—time to be in the automotive industry.
While headlines focus on disruption, shrinking margins, rising costs, changing consumer behavior, AI, and uncertainty, this session sees something entirely different: a goldrush. A massive transfer of opportunity is happening right now, and the dealers who recognize it, adapt quickly, and execute with intention have the potential to capture unprecedented market share.
This high-energy, thought-provoking session will challenge conventional thinking about what it takes to win in today’s market. This session will reveal where the greatest opportunities are hiding—and why selling more cars and making more money isn’t about chasing the next shiny object. It’s about mastering the fundamentals that too many dealerships have abandoned: people, process, culture, leadership, disciplined execution, and an uncompromising commitment to the customer.
Attendees will leave energized, challenged, and equipped with practical strategies they can immediately take back to their dealerships to create momentum, increase profitability, and position themselves to win during what may ultimately be remembered as one of the greatest eras of opportunity the automotive industry has ever seen.
Key Takeaways:
- Recognize where the “goldrush” opportunities exist in today’s automotive market: Identify the shifts in consumer expectations, dealership operations, technology, talent, and competitive execution that are creating extraordinary opportunities for dealers willing to move differently than the market.
- Discover how to sell more cars and increase profitability without simply spending more money: Learn how stronger leadership, disciplined processes, better people development, inventory strategy, marketing alignment, and consistent execution can unlock hidden revenue and profit already sitting inside the dealership.
- Build an actionable framework for winning the next era of automotive retail: Walk away with practical strategies to strengthen your people, sharpen your processes, leverage technology and AI without losing the human advantage, and create a dealership capable of capturing greater market share while building sustainable, long-term profitability.
Used Car Acquisition in 2026. The Game Has Changed.
The old used-car acquisition playbook is no longer enough. Auctions are more competitive, margins are tighter, and the best inventory may never enter a traditional wholesale lane. So where will tomorrow’s used vehicles come from—and what must dealers do differently to acquire them profitably?
In this candid, live conversation, learn how a dealer team built a used-car acquisition machine that now purchases hundreds of vehicles directly from consumers each month. This will not be a polished presentation filled with theories. The conversation will dig into the real operation: the people, processes, technology, marketing, economics, mistakes, and leadership decisions behind the dealership’s success.
Attendees will leave with practical insights they can use to strengthen their acquisition strategy, reduce their dependence on auctions, and build a more predictable pipeline of profitable used inventory.
Key Takeaways:
- Build a repeatable, scalable process for acquiring vehicles directly from consumers instead of relying primarily on auctions and trades
- Identify the people, marketing, technology, and operational structure required to create a high-performing vehicle-buying center
- Evaluate acquisition opportunities based on true all-in cost, speed to market, inventory needs, and potential profitability—not simply the purchase price
About Glenn Lundy
Glenn Lundy is a dynamic leadership coach, keynote speaker, and growth strategist who has made national headlines for his extraordinary business achievements. He grew a small-town dealership by 800% in just five years, turning it into the second-largest used car franchise in the United States. This success became the foundation for his 800% Elite Automotive Club, where he now trains dealership owners and general managers on how to build scalable, people-first cultures.
Beyond the automotive world, Glenn is the host of #RiseAndGrind, a morning show that motivates thousands of daily viewers to start their day with purpose. He is also the author of The Legacy Titles, a transformative book on leadership and identity. Glenn’s philosophy is simple: when you change the way you start your day, you change your life. With a background that spans from homelessness to high-level executive success, Glenn brings an authentic, high-energy perspective that resonates with audiences everywhere. He currently resides in Kentucky with his wife and eight children.
The Digital Dealer 2026 Experience
#DDCE2026 is built to work for you, providing the perfect combination of access to solution providers, networking time, and high-impact sessions. As we continue to cultivate an essential learning experience, we’ve also tweaked a few things for this year’s show.
Our 20-minute Expo Hall talks no longer overlap, allowing you to get the most out of your time on the floor and ensuring you don’t have to choose between which insights you value the most. Last year’s 90-minute workshops have been slimmed down as attendees can now get hands-on experience in our 60-Minute Learning Labs as well as deeper knowledge in our 45-minute sessions.
With insight into advertising, AI, digital retail and more, Digital Dealer is built to deliver real discernable outcomes you can take right back to the dealership. Learn strategies to improve your customer retention, revitalize your service lane to grow fixed ops revenue and utilize social media to generate high-quality leads.
It isn’t just value for when you return home either. In 2025, attendees were able to start creating real business impact while still at Digital Dealer. Live dealership website audits, analysis of real dealership data stacks and hands-on creation of AI marketing workflows were all on offer. Dealers were formulating plans to improve profitability before they had even headed to the closing reception.
Register Today!
Secure your pass now to lock in the best rates and guarantee access to:
- Expert-Led Sessions: Actionable insights to solve all the biggest challenges your dealership is facing.
- Innovative Solutions: Dynamic tools on the show floor to help optimize operations.
- Real Meaningful Outcomes: Create real business impact to increase sales and improve profitability.
Register now and don’t miss out on a potentially transformative experience for your dealership this September!