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Conference & Expo: TBD, 2027
DealerPoint: April 5-7, 2027

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Marketing & Advertising

Fix Fixed-Operations Faults

Fix Fixed-Operations Faults, from Wards Auto. If dealers ran their fixed operations using the same practices they use in their variable operations, they would see business increase. One of the most important performance metrics dealers should track is their fixed...

Mazda November 2014 Sales Report

Mazda November 2014 Sales Report, from The Auto Channel. IRVINE, CA -- Dec. 2, 2014: Mazda North American Operations (MNAO) today reported November U.S. sales of 21,242 vehicles, representing an increase of 2.4 percent versus last year. Year-to-date sales through...

Ally, Wells Fargo prefer profit over volume

Ally, Wells Fargo prefer profit over volume, from Automotive News. Ally Financial and Wells Fargo Dealer Services, two of the nation’s largest auto lenders, say growing competition has them ready to sacrifice market share to protect profits. Both companies lead...

CarMax revenue jumps as easier credit boosts used car sales

CarMax revenue jumps as easier credit boosts used car sales, from Fox Business. CarMax Inc, the largest U.S. used-car seller, reported a 16 percent rise in quarterly revenue as easier availability of credit helped it sell more pre-owned vehicles at higher prices....

J.D. Power Projects Highest December SAAR in Eight Years

J.D. Power Projects Highest December SAAR in Eight Years, from F&I Magazine. New-vehicle retail sales in December are expected to reach a SAAR of 14.2 million units, the highest level since 2006, according to a monthly sales forecast released by J.D. Power and LMC...

By the Numbers: Are Your Financing Offers Falling on Deaf Ears?

Salespeople are your #1 communicators! How do you persuade a customer to come into your dealership and buy a vehicle? It’s one of the most basic questions any dealer can ask, and yet finding an answer that works is a tall order. Hundreds of strategies have been...

Creating a Connected Buying Experience

The time is ripe for a revolution in car-buying. It’s been fifteen years or so since third-party shopping websites came on the scene, and sites like Edmunds and AutoTrader started publishing invoice and retail pricing information for all to see. This was a huge shift...

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