Marketing & Advertising
Is the QR Code Dead in Dealership Marketing?
Is the QR Code Dead in Dealership Marketing?, from Speed Shift Media. The average car dealership is in constant pursuit of an effective means of communication with potential car buyers. The QR code is a touch point that, when leveraged properly, can serve as an...
Narrowcasting Versus Broadcasting
Narrowcasting Versus Broadcasting, from 9Clouds. You can grow your business and community best when you know how to use technology. That’s why my brother and I started 9 Clouds. When using technology, there are two ways to share ideas: as a broadcast or a narrowcast....
Swapalease.com Color Analysis: Today’s Cars Are 50 Shades of Grey
80% of Vehicles in Swapalease.com Are on the Grayscale CINCINNATI, OHIO (January 28, 2015) – In truth, there may not be 50 different shades, but 80% of the cars and trucks in the Swapalease.com auto lease marketplace are in the gray family (including white and black)....
CallSource Automotive Brings Industry-Leading Call Tracking and Management System to Australia
COMPANY TO HELP AUSTRALIAN DEALERS IMPROVE CALL-TO-CONVERSION RATIOS WITH U.S.-PATENTED SYSTEM THAT GENERATED AN AVERAGE OF $320K+ IN ADDITIONAL ANNUAL EARNINGS FOR US DEALERS; HYUNDAI AUSTRALIA FIRST TO ROLL OUT SYSTEM TO DEALER NETWORK San Francisco, Calif. -...
New Businesses Accelerate DrivingSales to Record Growth; Digital Marketing Veteran Chris Reed Joins Expanding Team
Doubling in size and launching two new businesses in 2014, DrivingSales cemented its position as the leading information services provider in the retail automotive industry delivering valuable insights to dealers through its media properties, university and data &...
A1 Software Group announces its new sales solution, Selly Automotive
A1 Software Group announces its new sales solution, Selly Automotive, a mobile focused, lightweight platform for automotive sales professionals and dealerships. Selly offers the sales person a freemium app with powerful tools they need. For the dealership we provide...
Cars.com launches RepairPal program for auto dealers
Cars.com launches RepairPal program for auto dealers, from TireBusiness.com. Cars.com, in partnership with RepairPal Inc., has launched a RepairPal Certified program to help differentiate auto dealership service departments. Under the program, qualified dealerships...
Dealers Sue to Block Tesla Sales in Missouri
Dealers Sue to Block Tesla Sales in Missouri, from Car and Driver. The Missouri auto dealer cartel is on the move, trying to prevent citizens of that state from being able to buy a Model S sedan or (when it finally shows up) a Model X crossover. Automotive News...
Dealers Hiring More Millennials, But Struggling to Retain Them
Dealers Hiring More Millennials, But Struggling to Retain Them, from Wards Auto. Millennials are moving into showroom sales positions in greater numbers, according to an annual survey by the National Auto Dealers Assn., but dealers still have work to do if they want...
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