Marketing & Advertising
How To Embrace The New Relationship Economy
How To Embrace The New Relationship Economy, from Forbes. This past Christmas, magic happened. For the first time in over a decade, I was actually happy. And what made that morning so wonderful was someone’s death – mine. I was finally able to lay the old me to rest —...
Customer Relationships 101: How to Maintain a Long-Lasting Bond
Customer Relationships 101: How to Maintain a Long-Lasting Bond, from Entrepreneur. For many businesses, reaching new customers is a top priority. You’re eager to expand your audience, make new connections, and ultimately, grow your business. But here’s the tough...
How to Grab the Attention of Your Ideal Customer
How to Grab the Attention of Your Ideal Customer, from Inc. Every business owner networks and makes connections. It is a great way to meet potential strategic partners and even clients. But sometimes at networking events it can be easy to get lost in the noise. In...
ELEAD1ONE Announces Charitable Donation To California Youth Outreach – Oakland, Inc.
(ATLANTA) – ELEAD1ONE, the leader in customer contact management, CRM and dealership software for auto retailers today announced its pledge of ongoing donations to support the Oakland California Youth Outreach, Inc. (OCYO) throughout 2015. The donations help fund case...
A Shop Owner’s Guide to Handling Phone Shoppers
"A Shop Owner’s Guide to Handling Phone Shoppers", from Elite. Today’s consumers have more choices than ever before. When it comes to choosing someone to take care of their automotive needs, they turn to their friends, family and co-workers for recommendations, they...
Ford’s new body shop leaves a big impression
Ford's new body shop leaves a big impression, from Kansas City Business Journal. Ford Motor Co. gave the media a peek behind the curtain at the technological marvel that produces the newly designed F-150 pickup truck at its Kansas City Assembly Plant, which began...
Auto Care Association Launches Operation Auto Care Veterans’ Program
Auto Care Association Launches Operation Auto Care Veterans’ Program, from Auto Care Association. BETHESDA, MD – March 11, 2015 – The Auto Care Association has launched Operation Auto Care to help address the industry’s need for a new pool of talented employees....
Online auto-parts market raises $30 million
Online auto-parts market raises $30 million, from Crain's Chicago Business. A company that has quietly created a billion-dollar online market for body shops and parts providers has attracted a $30 million investment. PartsTrader, which launched in Chicago in 2012, has...
5 Ways A Mobile Service App Increases Manufacturer Efficiency
"5 Ways A Mobile Service App Increases Manufacturer Efficiency", from Manufacturing Business Technology. According to Business Insider’s report on the future of mobile, the app economy is booming. Companies are spending more on mobile technology and apps to manage...
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