Marketing & Advertising
DMS, CRM and Closing Ratios
According to successful businessman Fred DeLuca, “Profit or perish… There are only two ways to make money: increase sales and decrease costs.” In the car business, we all know what
KEEPS, Inc., Appoints Former Ford Group VP James G. O’Connor to Board of Directors
KEEPS, Inc., the automotive industry’s premier provider of retail automotive service department analytics, repair order analysis and advanced service management support
AutoBase Selects Flick Fusion’s Smart Flicks as Video Marketing Platform for Auto Dealer Inventory Video Solutions
Flick Fusion announced today a new partnership with AutoBase (www.autobase.com), a leading provider of inventory merchandising solutions for auto dealerships
![Hard Facts: How to Use Google Tag Manager [VIDEO]](https://digitaldealer.com/wp-content/uploads/2016/12/HardFacts-Header-121616-400x250.png)
Hard Facts: How to Use Google Tag Manager [VIDEO]
Have you ever heard of Google Tag Manager? If you haven’t, you’re losing customers! There is 1 huge disadvantage of not using Tag Manager – slow websites.
VDP Views are the Top KPI…and Other Data Myths
Since when did VDP views become more important than sales? This is not an attempt to downplay the importance of driving traffic to your VDPs. Reputable evidence exists around VDPs
ADESA and EMKAY Raise $50,000 for JDRF
ADESA today announced that ADESA auctions and EMKAY have together raised more than $50,000 in 2016 to support the research efforts of JDRF, the world leader in funding type 1 diabetes
The Amnesia Effect of Google Analytics
Your dealership undoubtedly sees a lot of customers each day. Let’s say that each customer who walks into your showroom wears a different color shirt. Over the course of time, you see
When it Comes to Recalls, What is Legal may also Leave You Liable
In a past blog, I discussed how AutoNation instituted a policy to not wholesale or retail any vehicles with open recalls until they were repaired. Sadly, as recently reported by Automotive News
![Autodisrupter Episode 17 – Digital Dealer Double Down [EXCLUSIVE VIDEO]](https://digitaldealer.com/wp-content/uploads/2016/12/JoshMitchell-Header-121616-400x250.png)
Autodisrupter Episode 17 – Digital Dealer Double Down [EXCLUSIVE VIDEO]
This episode we are going to talk about the next 3 months and how it is grind time not eggnog time.
Join us for Digital Dealer Las Vegas 2021