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Conference & Expo: TBD, 2027
DealerPoint: April 5-7, 2027

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Marketing & Advertising

Why Most Accountability Efforts Fall Short

Why Most Accountability Efforts Fall Short

Accountability—one of the most valuable, yet often misunderstood and misused, concepts in the car business. The goal of this article is to shed light on what true accountability is,

Are Your Customers Worth $50?

Are Your Customers Worth $50?

In every company, at some point in time, customer service mistakes happen. And, they are often magnified by the fact that the customer-facing employee cannot handle the situation on the spot

Women’s Top Rated Service Brands for 2017

Women’s Top Rated Service Brands for 2017

Sixty-two percent of car buying women report that they return to the dealerships where they first purchased their vehicles to then have them serviced or repaired. That statistic highlights the potential

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