Marketing & Advertising
Helion Issues New Warning to Auto Dealerships: Hackers Targeting Social Media Posts, Don’t Click!
Helion Automotive Technologies, a leading provider of information technology (IT) solutions for auto and truck dealers, today issued a new data security warning for auto dealerships.
Dominion Dealer Solutions’ Autobase and Web Control CRMs Participating in Premium CRM Category for General Motors Dealers
Dominion Dealer Solutions’ leading customer relationship management (CRM) and lead management systems, Autobase and Web ControlTM, are now both Premium CRM products
Auto/Mate Announces Integration of its DMS with DealerMine’s 360-Degree CRM Solution, Giving Auto Dealers Actionable Data
Auto/Mate Dealership Systems announced today that its dealership management system (DMS) is fully integrated with DealerMine, a leading automotive CRM and BDC solutions provider.
ELEAD1ONE Announces Integration with Recall Masters
ELEAD1ONE today announced a partnership with Recall Masters, Inc., the leading provider of automotive recall news, data, training, and communications, to integrate
Are Your Customers Worth $50?
In every company, at some point in time, customer service mistakes happen. And, they are often magnified by the fact that the customer-facing employee cannot handle the situation on the spot
Women’s Top Rated Service Brands for 2017
Sixty-two percent of car buying women report that they return to the dealerships where they first purchased their vehicles to then have them serviced or repaired. That statistic highlights the potential
Connected Cars to Reboot Auto Marketing
When the Winton Motor Company placed what is likely the first car advertisement in Scientific American back in 1898 with the headline “Dispense With A Horse” -, little did it
Profitability – Leadership’s Role in Delivering Results
Many dealership profits are being challenged by compressed margins, growing expenses, flat sales and greater competition. These challenges are not unique to auto dealerships, many businesses face
How to Use Customer Engagement Metrics to Get More Sales
Most of us would consider conversions the main success metric of dealership websites, and for good reason: receiving contact information means the buying conversation can begin.
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