Marketing & Advertising
What You Don’t Know CAN Hurt You
For decades dealers have been searching for an effective way to understand and quantify whether their large marketing investments are paying off. Even when technology came into existence so they could begin to see web traffic and referral sources, most didn’t have the...
Would You Like a Latté with Your Software Update?
Connected cars are officially here. The 2018 Honda Odyssey minivan is just one example of how this technology is turning vehicles into traveling entertainment centers. Inside, passengers can access a 4G LTE Wi-Fi network so they can stream videos or surf the Internet....
Pearl Technology Releases Dynamic Payment Calculation Widget For Auto Dealership Websites
Dynamic widget calculates 6 multi-term purchase and lease payments in under 3 seconds DALLAS, TX, August 24, 2017 – Pearl Technology Holdings, LLC, (Pearl) (www.pearlsolutions.com) today announced that its ShowroomXpress platform (www.pearlsolutions.com/srx) (SRX) has...
LotLinx Adds VINdrop to its VIN-Specific Shopper Targeting Technology Platform TURN
CHICAGO, August 23, 2017 -- LotLinx, the leading digital advertising technology solution for the auto industry, today announced the expansion of their VIN-specific product suite, LotLinx TURN™ with the release of LotLinx VS - VINdrop. This exciting new product allows...
Conquesting is Critical in an Ever-Changing Industry
With new car sales in decline, fierce industry competition, and relatively indecisive consumers up to the point of purchase, today’s car dealers need every competitive edge they can get their hands on. Conquesting is one such competitive edge. It’s important to...
Apttus Releases New Incentives Compensation Management Solution
Incentive Compensation Management inspires superior sales performance by optimizing seller and partner behavior SAN MATEO, CA – August 22, 2017 – Apttus, the category-defining Quote-to-Cash solution provider, today announced the general availability of its Incentive...
Executing on a Digital F&I Consumer Experience
Let’s step outside the automotive industry for a moment and think about your last customer experience. Maybe you pre-ordered a Triple Venti Mocha at your favorite coffee chain and paid for it with your mobile device? Or maybe you received a push notification as you...
Incentivefox Helps Dealerships Collect up to 50 Additional Vehicle Sales per Month by Streamlining their Customers’ Word of Mouth Referrals
CHICAGO, Aug. 22, 2017 (GLOBE NEWSWIRE) -- Incentivefox, which offers a revolutionary offer-and-reward platform where dealerships can easily collect referrals, re-engage with their customer base and improve employee retention, has announced the full U.S. release of...
SWAPALEASE.COM UNVEILS QUARTERLY AUTO LEASE TRENDS REPORT FOR Q2 2017
Report Shows SUVs, Crossovers, and Sports Cars all Seeing Growth in Interest During Q2 CINCINNATI, OHIO (August 22, 2017) – Swapalease.com, the nation’s largest online car lease marketplace, today released its quarterly lease trends report for the second quarter, 2017...
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