Marketing & Advertising
Tappable Sitelinks Are Here! How Will This Affect Your Advertisements?
Sitelinks are a Google AdWords staple. They take users to specific pages within your site, allowing searchers to find exactly what they're looking for. I’ve always been a big fan of them for a number of reasons; dealerships who use sitelinks take-up more ad space, and...
The UK’s Surprising Recall Compliance Solution
One of the largest hurdles to overcoming the vehicle recall crisis facing automakers, dealers and even consumers, is low recall completion rates. There are a multitude of reasons including a lack of parts, overwhelmed shops and, yes, even consumers who don’t want to...
Freebie Fridays: New to the Business
New to the car business? In this Freebie Friday ELEAD1ONE Partner Bill Wittenmyer shares advice for increasing your sales and thriving in your first year in the industry.
Paul Johnson Joins Advisory Board of NabThat
NabThat, has cracked the code to online conversion and boosts genuine sales leads for auto dealers Los Angeles, CA. USA Sept 14, 2017 / NabThat.com, one of the fastest growing technology companies assisting auto dealers in converting online traffic into leads,...
Lot Party Show Quick Tip 33: What Is The Proper Inventory Mix?
In this Lot Party Show Quick Tip, Jasen Rice discusses what the proper inventory mix is for dealerships to succeed.
DealersLink to Showcase MotorCloud at Digital Dealer 23 Conference Recruiting Dealers for New Cloud-Based Consumer Site
Broomfield, Colo., Sept. 14, 2017 – DealersLink, an industry leader in automotive systems integration and networking technology, will be showcasing its new MotorCloud retail consumer marketplace at the Digital Dealer 23 Conference & Expo Sept. 18-20 at the Paris...
What The Game of Thrones & OEMs Have in Common – the Faceless Man
In the uber-popular television series (and books... which are way better), The Game of Thrones, there exists Arya Stark. She develops from a high-born girl into a trained assassin whose talent is to mimic anyone – a talent known as “the faceless man.” It doesn’t...
Can You Hear Me Now?
Engaging video needs to be quality video. Whether you’re making it with an iPhone, or a $10,000 camera, it’s important to make sure that a viewer (or viewers) can clearly make out what is being recorded. As personalized video and social media content such as Facebook...
Want Faster Turn? Consider Incentivizing Salespeople
Many dealers rely on lot services and/or in-house employees to crank out hundreds of photos of new vehicle acquisitions. Of course, the larger your inventory and acquisition pace, the harder it is to keep up with. Technology does make it easier today. However, there...
Join us for Digital Dealer Las Vegas 2021