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Conference & Expo: September 22-23, 2026
DealerPoint: April 5-7, 2027

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Marketing & Advertising

fusionZONE Automotive, LLC Appoints Steve Greenfield as President

fusionZONE Automotive, LLC Appoints Steve Greenfield as President

Greenfield joins fusionZONE to help accelerate growth Pacific Palisades, CA., Mar. 20 2018 /PRNewswire/ -- fusionZONE Automotive, LLC announced the appointment of Steve Greenfield as the company’s President, effective immediately. Greenfield most recently served as...

All Non-Luxury Car Segments Increased in Value

All Non-Luxury Car Segments Increased in Value

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. This week’s Black Book Market Insights report shows that...

Removing Competitive Voices from Your Dealership

Removing Competitive Voices from Your Dealership

The automotive marketplace is highly competitive with dealerships, service shops and others spending a significant amount of money to persuade the consumer to visit their business. While most of these organizations are successful in promoting their brand in the...

Training vs. Coaching: Do Your Leaders Really Know the Difference?

Training vs. Coaching: Do Your Leaders Really Know the Difference?

If you asked 100 sales managers in the auto industry, “What is the difference between training and coaching?”, you would get a wide array of answers that just describe training. In fact, less than 20% of managers could accurately describe coaching. Of the managers,...

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