Marketing & Advertising
Westlake Financial Services Adopts Dealertrack Accelerated Title to Expedite Vehicle Payoff and Title Release for Dealerships
North Hills, NY – March 18, 2019 – Westlake Financial Services, the largest privately held auto finance company in the United States, has chosen Dealertrack Accelerated Title to provide dealers with a quicker and more efficient way to handle the payoff and title...
Hard Facts: DuckDuckGo for Advertisers – How Privacy Isn’t Bad for Business
This week’s #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
DealerBuilt Partners with ParkerGale Capital to Further Company Growth & Innovation
With increased capital & resources DealerBuilt will further improve customer service & accelerate release of in-demand technologies including F&I e-signature platform and ceDMS Mason City Iowa, March 18, 2019 -- DealerBuilt, a proven enterprise Dealer...
Witt’s Wise Words: Getting the Most Out of Your CRM
CDK Global VP of Sales Bill Wittenmyer shares how dealers can get the most of their CRM investments in this episode of Witt's Wise Words.
Darwin Automotive Becomes a Ford Protect® Preferred Provider
Iselin, NJ, March 18, 2019 -- Darwin Automotive, a leading F&I software provider for the automotive industry, today announced that Ford Protect has selected Darwin Automotive to be a Preferred Provider for Darwin’s core F&I menu, as well as Darwin digital...
Who’s on Your List?
One of the biggest benefits of an omnichannel marketing strategy is the ability to deliver the right message to the right person at the right time. In this blog, I'm going to focus on the "right person" part of this equation. If your goal is retention marketing and...
Freebie Fridays: How to Maximize Your CPO Programs
In this episode of Freebie Friday, CDK Global VP of Sales Bill Wittenmyer shares tips on how dealers can get the most out of their CPO programs.
Profit By Action Quick Tip: Effective Labor Rate
Profit By Action Quick Tip on Effective Labor Rates (ELR) with Andy Church.
Fundamental Conversion Error
A few days ago, I wrote about the Fundamental Attribution Error. It’s when people place the motives for behavior on an individual’s character even though the environment is likely the most important driver Today, let’s discuss the Fundamental Conversion Error. It’s...
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