Marketing & Advertising
DOWC® announces its partnership with Allstate Dealer Services
Dealer Owned Warranty Company, a leading provider and administrator of F&I products and services, has partnered with the Allstate Corporation (NYSE: ALL). “Allstate continually looks for partnerships that help protect consumers from life’s uncertainties,” said...
Dealer-fx Is Now A Preferred Marketing Partner Of Mitsubishi Motor Sales Canada
Dealer-FX is ready to provide complete digital marketing services for Mitsubishi Canada’s Dealer network. Toronto, May 14, 2019 - Dealer-FX, the leading customer experience management provider for automotive OEMs and retailers, today announced their selection as a...
LEASE CREDIT APPROVAL RATES RISE TO 72% IN APRIL
Lease Approval Ratings in April Reach Their Highest Since August of 2018, making it the strongest month of the year CINCINNATI, OHIO (May 13, 2019) – Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered a 72%...
Auto/Mate Releases Deal Closeout for Desking Module
New Feature in Desk/Mate™ Designed to Streamline Auto Dealerships' Sales Process & Improve Their Workflow Albany, NY – May 14, 2018 – Auto/Mate Dealership Systems recently released Deal Closeout, a new feature in the Desk/Mate™ Module of its dealership management...
Witt’s Wise Words: Action Breeds Action
CDK Global VP of Sales Bill Wittenmyer shares how simply taking action can make you more successful in this edition of Witt's Wise Words.
Cross-Generational Marketing in the Automotive Industry
It may not be marked with permanent ink, but when it comes to making most retail purchases there is a generational dividing line. Since there is no one-size-fits-all marketing tactic, brands must know how each generation moves through the buying process in order to...
Freebie Friday: Dont Be A Stereotype
VP of Sales CDK Global Bill Wittenmyer explains why automotive industry professionals need to avoid being a stereotype in this episode of Freebie Friday.
Meet the Employees of Generation Z
It’s 2019, which means there are now adults who have only lived in the 21st century. Today’s 18- and 19-year-olds have never experienced a world without the internet, hybrid cars, or camera phones. They’ve probably never had to turn a record over, rewind a VHS tape,...
Are You Following Up?
Harvard Business Review reported that the number one complaint among customers is the absence of follow-up. As a result, 65% of customers are likely to speak poorly of a company and 48% will repeat their frustration to at least 10 people they know. Automotive...
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