Marketing & Advertising
3 Danger Signs Your Phones are Letting You Down
by Tom Harsha, Chief Product Officer at CallRevu I often meet with auto dealers of all sizes across the U.S., and what I’ve seen is that very few realize how many opportunities they are missing due to unhealthy phone systems. Various research has shown that calls...
Don’t Set It and Forget It with IT
This week’s #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
The Art of the Digital Deal
By Kelly Mulroney, SVP of Product & Engineering, Cox Automotive Amazon’s success proves that online shopping is here to stay. The retail giant has conditioned consumers to expect a full-fledged, seamless, and personalized digital shopping experience for the...
Going Paperless: A Win for Dealers and Customers
By Emil Banga, Senior Director of Product Management, Dealertrack F&I Solutions Cashflow improvement, efficiency, and regulatory compliance are all good reasons to shift away from paper for dealerships. Automotive dealerships are embracing technology to streamline...
The Advantages Of Using Demographic Segmentation in Your Dealership Network
Let’s face it. In today’s digital day and age, your competitor’s solutions are one click away from your buyers.
Younger Generations Could Provide Answer to Dealership Turnover Issue
According to the Cox Automotive Dealership Staffing Study, approximately 20% of dealership staff are likely to look for another job in the next six months. The study found that top dealer challenges are attracting qualified candidates, hiring the right staff and...
Manheim Launches Apprentice Program to Address Nationwide Shortage of Skilled Auto Technicians
As a leader in the remarketing industry, Manheim takes a “Grow Our Own” approach to fill the gap in developing auto technician talent. ATLANTA, Ga. (July 22, 2019) –Prompted by a severe shortage of auto technicians nationwide and fast-growing need by clients for the...
AUL CORP ANNOUNCES PROMOTION OF JASON GARNER TO SENIOR VICE PRESIDENT OF STRATEGIC PRODUCT DEVELOPMENT AND PAUL McCARTHY TO SENIOR VICE PRESIDENT OF AGENCY AND DEALER SALES
Announcements Follow AUL’s Growth and Expansion into a National Full-Service F&I Provider (NAPA, CA – July 22, 2019) – In response to the firm’s rapid growth and expansion into a full-service Finance and Insurance (F&I) provider, AUL Corp. (AUL) solidified its...
7 Steps to Guaranteed BDC Success
By Mark Gilbert, CEO, Automotive Training Network A dysfunctional BDC can be significantly more harmful than not having one at all. Adding another layer of customer-facing employees through a BDC will almost certainly disrupt existing processes and requires change to...
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