Marketing & Advertising
NAE/NWAN Announces new Partnership With Ultimar
Cleveland, Ohio, August 3, 2020 - National Automotive Experts and NWAN (NAE/NWAN) is pleased to announce their partnership with Ultimar, Inc. The newly-formed partnership allows NAE/NWAN to provide direct manufacturer access to Ultimar’s industry-leading interior and...
New Zipdeal Tool for Auto Dealers Streamlines & Monetizes gap Between Customer and F&I Office
Creator Lindsay Automotive Realizes $800 Increase in PVR Profit and Up to 28% Increase in Protection Product Sales Using ZipDeal’s Personalized Customer-Driven Delivery Process Columbus, OH – August 3, 2020 – ZipDeal, a streamlined, post-sale, pre-F&I vehicle...
3 Content Marketing Strategies for Right Now
By Sara Callahan, President, Carter West Public Relations In recent months, businesses have had to adapt to a global pandemic, economic shutdowns, employee layoffs, peaceful protests and riots, and operational efficiency changes to help deal with all the above. So,...
Digital Transformation is Happening Now
By Steve Southin, Co-CEO, PAVE With the advancement of technology and sudden wave of consumer adoption, the automotive retail sector is experiencing a global revolution and that can only be attributed to digitalization. Thanks to digital platforms and solutions,...
How Automation is Already Helping Your Dealership (And Why You Should Investigate Other Ways)
By Steve Southin, Co-CEO, PAVE Sales and service processes have been modified and fine-tuned as long as sales and services have existed. Making a product or service accessible and appealing is what drives sales. These processes include many areas where repetition...
Seasoned Automotive Executive Denise Chudy Joins Friendemic as Chief Growth Officer and Board Member
SALT LAKE CITY - UT – July 23, 2020 - Friendemic, providers of the only online reputation solution built specifically for the needs of the automotive industry, is thrilled to announce that industry veteran Denise Chudy has joined the company as its Chief Growth...
What A Good User Experience Can Do for You
By Steve Southin, Co-CEO, PAVE With the majority of the country still in quarantine, people are more reliant upon digital applications like Netflix and Amazon than ever before. Netflix reportedly had 16 million new subscribers in the first three months of 2020 due to...
Improve Productivity While Managing Expenses with BDC Services
By Bill Wittenmyer, VP Sales, Layered Apps & Competitive Accounts, Elead Uncertainty is a word that business owners dislike. When you know what you’re dealing with, you can plan for it. If you don’t know what you’re dealing with, it’s nearly impossible to plan. So...
Industry’s First Vehicle Sanitization Tracking System
By Steven Banks, President, LoopMeIn Prior to March 2020, no one would have imagined we would be facing closed showrooms, managing sparse inventory, and coping with sanitization guidelines, but that is our new reality. With the automotive arena trying to cope with the...
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