Marketing & Advertising
Dealer Magazine: How Car Dealers Can Apply Scenario Planning in Unpredictable Economic and Market Conditions
Editor’s Note: This article was originally published in the September/October edition of Dealer magazine In today’s volatile economic environment, car dealers face numerous uncertainties that can significantly impact their business operations, profitability, and...
#DDCE2024 Sessions in Focus: Stop with the Fluffy Duffy Crap and Rev Up Your Website Conversions
Over the past few months, we have shared sneak previews of sessions that will be held at 2024 Digital Dealer Conference & Expo (#DDCE2024)! But the introductions we have written have left attendees wanting more. To that end, session leaders have offered an...
Who is Talking in the Expo Hall During #DDCE2024
As we try to meet the needs of our attendees and exhibitors at Digital Dealer Conference & Expo being held this year, there are more informal session held in the Expo Hall. These more intimate sessions, held on the first two days of the conference, cover subjects...
Why Your Automotive Chatbot Might Be Failing
As we head into the last few months of 2024, adoption of artificial intelligence (AI) technologies like chatbots has become increasingly significant. Automotive lenders find that integrating chatbots into their operations offers many benefits, ranging from 24/7...
#DDCE2024 Sessions in Focus: Decoding Google’s New Generative Search Results
Over the past few months, we have shared sneak previews of sessions that will be held at 2024 Digital Dealer Conference & Expo (#DDCE2024)! But the introductions we have written have left attendees wanting more. To that end, session leaders have offered an...
Dealer Magazine Interview with Rex Gingerich, Chariot Automotive Group CEO
Editor’s Note: This article was originally published in the September/October edition of Dealer magazine Rex Gingerich has more than 40 years of automotive experience and is the founder and CEO of Chariot Automotive Group. Rex started working at his family’s car...
Where Did the Auto Industry See Digital Transformation Improvements in the Second Quarter?
Digital transformation in the automotive industry has largely focused on the consumer-facing side, modernizing the way customers search for, evaluate, finance and purchase vehicles. Online platforms have made car shopping more accessible, allowing consumers to compare...
#DDCE2024 Sessions in Focus: Automotive Marketing 2024: WHO & WHAT is Important
Over the past few months, we have shared sneak previews of sessions that will be held at 2024 Digital Dealer Conference & Expo (#DDCE2024)! But the introductions we have written have left attendees wanting more. To that end, session leaders have offered an...
MileOne Autogroup, Rolls-Royce of Naples, Wayne Mazda, Mass Auto Group: Dealership Sales Roundup
MileOne Autogroup Expands with New INEOS Grenadier Dealership MileOne Autogroup has opened its newest dealership, MileOne INEOS Grenadier, in Silver Spring, MD. The dealership marks MileOne's first foray into the INEOS Grenadier brand. MileOne Autogroup represents 67...
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