Marketing & Advertising
Crackle Partners with comScore for Ground-Breaking Multi-Platform ‘Video Everywhere’ Audience Measurement Initiative
comScore Will Produce Unduplicated Audience Size and Demographics for Crackle Across All Screens & Platforms – Online, Mobile/Tablet, Connected TV and Game Consoles NEW YORK and RESTON, VA – Crackle and comScore (NASDAQ : SCOR) today announced a first-of-its-kind...
Auto/Mate and CAR-Research XRM Announce Integration of DMS and CRM Solutions for Auto Dealers
Auto/Mate Dealership Systems, the highest rated dealership management system (DMS) provider, announced today that it has fully integrated with CAR-Research XRM, a single-source CRM solution uniquely branded as; “XRM, Extreme CRM.” For auto dealers using either...
2012’s Used Luxury: Most Expensive Car Auctions
According to Pursuitist, the most expensive cars of 2012 that were sold at auction included a '20s Bentley "Blower", a '55 Sport Berlinetta, a '62 Ferrari California, a growling-ly elegant '68 Ford GT40 driven by Steve McQueen, and others. All bid above $8 million,...
Simple Fix: LED Your Lot, Not Just Your Headlights
From AutoNews, a simple financial and maintenance fixer-upper that makes your lot displays look good: LED Floodlights. A major energy saver and long-lasting, replacing your bulbs will save you money, time, maintenance and showcase your lot, night and day. A good...
2014 SRT Viper TA – Ready to Attack Any Road Course
Viper TA (Time Attack) spec-package designed for extreme performance in a special road course focused handling package Only 33 units in special “Crusher Orange” exterior paint color will be available beginning third quarter 2013 Auburn Hills, Mich. - Configured...
How to Make Every Lead Count
From Sales Leadership Council, making every lead count takes more than just a day of cold-calling. Using CRM systems and formulas to revamp your sales teams' workloads is just one tactic suggested here, and the importance of social media gets a deeper look. Future...
Online Reputation Management, Simplified
Learn ways to diminish bad reviews, improve your reputation and gain sales through SEO. The following video is very straightforward, easy to understand and features a minimum of acronyms:
Interview with Mark S. Templin, Lexus VP and GM
Leaders Online interviewed the GM of Lexus' Product Marketing Planning Division this week. Mark S. Templin explains the importance of design, mode, and expanding concept and product lines. He describes the luxury car market and his personal commitment to the dealer...
Customer Satisfaction: How Do We Measure It?
From TireBusiness, Auto dealerships are making waves by improving their service facilities and expanding their retail programs. Customer touch-point and overall CRM integrates into top dealerships with the help of the Service Advisor, and team that backs the...
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