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Conference & Expo: TBD, 2027
DealerPoint: April 5-7, 2027

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Marketing & Advertising

Nissan recalls more than 13,000 Frontier trucks for fire risk

Nissan recalls more than 13,000 Frontier trucks for fire risk

Nissan recalls more than 13,000 Frontier trucks for fire risk, according to Los Angeles Times. Nissan is voluntarily recalling more than 13,000 of its midsize Frontier truck for a potential fire risk, according to a federal safety agency. The National Highway Traffic...

Are car seats of the future self-adjusting?

Are car seats of the future self-adjusting?

From AutoBlog: Are car seats of the future self-adjusting? In 2010, automotive supplier Faurecia showed off a car seat that, via Bluetooth communication with a smartphone app, would adjust itself based on information the occupant had entered. It looks like that was...

VIN scam hits car dealers and car buyers

VIN scam hits car dealers and car buyers

VIN scam hits car dealers and car buyers, according to StarTribune. Late last year, Pat McCoy received an alarming letter from the Minnesota State Patrol. The 2007 Chevrolet Cobalt he had purchased from a Bloomington dealership four months earlier may have been...

Tips and Tricks for Managing Your Collision Repair Marketing

Tips and Tricks for Managing Your Collision Repair Marketing

Tips and tricks for managing your collision repair marketing, according to Stratosphere Studio. If you are just starting to dive into online marketing strategies for your auto body shop, you might be overwhelmed with all there is to keep track of. Even seasoned...

Consumers Spending More on Autos, with 2014 Sales Predicted to Rise

Consumers Spending More on Autos, with 2014 Sales Predicted to Rise

Consumers spending more on autos, with 2014 sales predicted to rise, according to The City Wire. One sector that has come roaring back from recessionary lows is the U.S. auto industry. While Americans are driving 7.2% less than they did before the 2008 recession, they...

Is Customer Retention More Important Than Customer Acquisition?

Is Customer Retention More Important Than Customer Acquisition?

From QueenCityMedia: Is customer retention more important than customer acquisition? Often times, businesses place too much focus on acquiring new customers rather than nurturing and retaining the clients that they already have. With the ever-rising cost of customer...

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