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Digital Dealer

Insights

Take Advertising and Marketing Risks, Attract More Customers

Take Advertising and Marketing Risks, Attract More Customers, from Dealer Marketing. Last month, we discussed Budweiser’s Super Bowl…

Marketing May 13

EZPZ Results Online Survey of 1500 Consumers Finds 74 percent Do Not Remember Their Automotive Salesperson’s Name

St. Louis, Missouri, May 11, 2015 — EZPZ Results, the first online newsletter service exclusively for automotive salespeople, today…

Dealer News May 12

Enhanced Certification Platform from SureSale(TM) Helps Dealerships Target the 20 Million Used Cars Not Covered by Manufacturer CPO Programs

Las Vegas, NV – May 12, 2015 – SureSale, the certified pre-owned marketing program designed to change the way used…

Dealer News May 12

Ford Dealers Will Test Beacon Technology To Assist Car Shoppers

Ford Dealers Will Test Beacon Technology To Assist Car Shoppers, from Edmunds.com. DETROIT — Ford plans to test “beacon” technology at…

Dealer News May 12

4 Secret Skills of Successful Managers

4 Secret Skills of Successful Managers, from Auto Dealer Monthly. Globalization, technology, rampant regulation and fierce competition at…

Dealer News May 12

How (and Why) to Go Green at Your Dealership in 2015

How (and Why) to Go Green at Your Dealership in 2015, from Dealer Marketing. Like most auto dealers,…

Dealer News May 12

How to build a successful management team

How to build a successful management team, from Advent Resources. Surround yourself with people smarter than you. The…

Dealer News May 12

Duplicate Customer Records in the DMS

Duplicate Customer Records in the DMS, from Advent Resources. Your DMS is the heart of your dealership operation. …

Dealer News May 12

What has a Better Return on Your Investment: Training or Advertising?

What has a Better Return on Your Investment: Training or Advertising?, from NCM Institute. If you ask a…

Dealer News May 12