Digital Dealer

A Mystery Shop for a Major National OEM (Part 2)

Last month, I introduced Part 1 of a two-part article series on a national Mystery Shop that Dealer…

NO, Dealers! You Don’t Need Work-Life Balance.

According to a recent study of young executives by HubSpot, one in two people say that they need…

Relationship Development With People Is the Key to Your Success

Would you agree that great people drive greatness and without good people, your business is just a sound…

Six Steps to Promote People Properly

Some leaders excel at picking others for promotion and development while others lead their organizations into chaos or…

Are You a Student, a Disciple, or a Disciple-Maker?

The One Thing That Changes Everything in F&I

F&I has been experiencing a tremendous amount of turbulence in the marketplace. Consumer advocacy groups, agents, vendors, and…

Google Analytics How-To: Hold Your Vendors Accountable

It’s the end of the first quarter, do you know where your digital marketing dollars went? If you’ve…

Reach More Car Shoppers with Mobile Video on Facebook

When you wake up in the morning, what is the first thing you do?  For me, I turn…

Digital Dealer Continues Its Live Charity Auction at the Digital Dealer 24 Conference & Expo

Proceeds will Benefit Make-A-Wish Foundation of Central and Northern Florida BOCA RATON, Fla. (March 30, 2018) – Digital…