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How to Know if Your SEO Investment Is Paying Off
By Derek Paulus, Supervisor of Website Content, DealerFire It may be obvious that investing in SEO is a…
Marketing October 14 Secrets for Google My Business Success
By George Nenni, Founder & Principal Consultant, Generations Digital If you’ve ever searched for a business online, you’ve…
Marketing October 1Defining Your Advertising Target Is Your Best Brand Strategy
By Jim Boldebook, Founder, CBC Automotive Marketing Ricky Nelson was a big rock and roll star in the…
Marketing October 110 Social Media Tips for Car Salespeople
By Kathi Kruse, Founder, Kruse Control Inc. The car industry is changing, as are automotive salespeople too. Some…
Marketing October 1Digital Retailing Online Experience Versus In-Store
By Melanie Borden, VP of Marketing, Celebrity Motor Cars Last month kicked off a series of articles I’m writing…
Marketing October 1Interview with W. Carroll Smith of Monument Chevrolet
Monument Chevrolet in Pasadena, Texas, has been serving the Houston-area since 1974. It is a family-owned and operated…
Dealer News October 1
DMS Conversion: Careful Planning is Essential
By Sally Lopez and Edmund J. Reinhard As software vendors develop more powerful types of dealership management system…
Leadership October 1Budget – We Don’t Need No Stinkin’ Budget
By Ed Kovalchick, CEO & Founder, Net Profit Inc. Of course, some will remember this oft-repeated and well-known…
Leadership September 30Could You Use Another 1% in Net Profit This Year?
By Doug Austin, Founder & President, StrategicSource, Inc. My team and I just returned from a dealer-related trade show…
Leadership September 30
