Digital Dealer
Generative AI and the Dealership: How GPT Tools Are Changing Expectations from the Lot to the Bay
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Leadership is the Difference Between (Internet) Success and Failure
I actually find it funny how often great leadership is the number one factor that drives a particular…
Dealer News June 1Critical Decisions: Double your ‘Shows’ and Double your Demos!
I hope you’re off to a great day when reading this because I have some critical information to…
Dealer News June 1NLRB Files Complaint Against Luxury Car Dealership For Unlawful Termination Over Employee’s FB Post
On Friday, May 20, 2011, the National Labor Relations Board filed a complaint against a luxury car dealership…
Dealer News May 24Time Utilization For Us Dummies
Please don’t take offense to the oblivious title — it’s just “catchy,” but after evaluating this tidbit you’ll…
Dealer News May 20Who’s Writing Your Online Ads?
I recently saw a vehicle advertised on a dealer website that caught my attention. This pre-owned car was…
Dealer News May 19Does your Dealership Sell Transactions or Experiences?
I recently wrote a blog article entitled, “You Can’t Build a Great Organization Around Satisfied Customers.” In that…
Dealer News May 14Study Shows Lead Response Practices Fall Way Short
Recently, my company conducted a mystery shopping study to gauge the status of dealer responses to customer price…
Dealer News May 4‘Help Me’
Hello gang, welcome to spring. Jim Ziegler and I started out writing in the first issue of Dealer…
Dealer News May 1Believe It or Not, Congress Got It Right
We were nervous last year. The long-anticipated sunset provisions of George W.’s 2001 income and estate tax reform…
Dealer News May 1