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A Picture is Worth 1,000 Sales
In an ideal situation, your dealership would have an unlimited marketing budget to promote yourself. But we all…
Dealer News September 6Use Your Camera
We all have iPhones today, iPads, laptops, communicating devices of all forms, shapes and sizes. They are great…
Dealer News September 6How to Dominate with Savvy Hiring and Retention: Part I
Over the past three months I have been spending hours working with as many dealer principals as possible.…
Dealer News September 6Generation Y: A Tremendous Gold Mine of Opportunity
So, who are these people called the Generation Y or GENY for short? They are the children of…
Dealer News September 6Using Technology to Increase Productivity
It is easy to monitor the productivity of your sales department. I don’t know a dealer in this…
Dealer News September 6What The Wait Is Costing Your Dealership!
“It’s not the time in the F&I office that makes customers want to scream, it’s the time waiting…
Dealer News September 6Why Differentiation Should Be Your Only Goal
Recently, I wrote a blog article about Disney’s approach to customer service that was received with much enthusiasm.…
Dealer News September 6Three Powerful Steps to OWNING THE PHONE at your Dealership
The best opportunity for dealers to sell more cars RIGHT NOW is to manage three simple phone skills.…
Dealer News September 6Simply Useful Advice Can Drive Customers, Overhaul Marketing
At the 14th Digital Dealer Conference in Orlando, I noted that auto dealers are being out-marketed by locksmiths…
Dealer News September 6
