Are you looking for the latest easy-to-use tools for e-commerce? Do you want to gain a further understanding of how mobile commerce and technology may be integrated into your Internet program? Do you have a clear picture of cloud computing? E-Commerce Veteran Ray Fenster is sharing his expertise with you.
What will you learn and what action items will you take back to the dealership?
1. How to integrate and blend digital programs for fixed operations and variable operations and maximize ROI.
2. When to use e-commerce, m-commerce, and c-commerce and pay for click advertising in Google or other social media to obtain qualified low cost leads.
3. Where to put your limited resources of time, money, and people to effectively market, promote, increase absorption, and gain sales in this competitive digital world.
4. What are the best Internet tools, content, processes, platforms, and sources for moving the needle of profitability today, tomorrow and in the future.
Raynard M. Fenster, president/CO, RayFenster.com LLC, has spent several decades working in the digital space with specific expertise in developing innovative e-commerce solutions for Business to Business (B2B) and Business to Customer (B2C). As an e-commerce director for quality organizations, Fenster pioneered cutting edge applications for vendors and OEMs such as ImagicLabs, AVV, Autobase, Reynolds, ADP, Dealerskins, Blackbook, Carfax, eBay, AULtec, Autobytel, Ford, Lexus, and Saturn.
He was one of the first Internet professionals that moved e-commerce into fixed operations and social media. He continues to coach and train personnel and has provided training to many of the top Internet managers and directors in the country. Ray is a regular contributor to several publications and has presented at numerous popular workshops, forums, and conventions.
An 11th Digital Dealer® Conference & Exposition Featured Speaker: Ray Fenster — The Future of Fixed Operations in the Digital World: Covering fixed operations digital management and marketing from electronic commerce to mobile commerce to cloud commerce.
We’re building out the agenda, selecting speakers and topics for more than 90 sessions that are laser-focused on all things digital – Your Best Bet for Success!www.DigitalDealerConference.
