Ask any business owner and they will tell you that word of mouth is the most authentic, meaningful form of marketing. The problem has always been how to generate and track W-O-M at scale. This session will focus on ways to leverage Facebook’s marketing platform to drive more customer referrals, and sales through digital W-O-M. Keith Watts is sharing his expertise with you.
What action items will attendees take back to the dealerships?
- Best practices for creating and managing your dealership’s page.
- Simple ways to make your corporate website more social.
- Best practices for leveraging Facebook’s ad platform.
Keith Watts leads Facebook’s auto dealer advertising team. Facebook is the world’s largest social media platform with over 750 million active users worldwide. Watts currently lives in San Francisco and holds a B.A. in Sociology from Middlebury College.
An 11th Digital Dealer® Conference & Exposition Featured Speaker: Keith Watts — Leveraging Facebook to Drive your Business Forward.
We’re building out the agenda, selecting speakers and topics for more than 90 sessions that are laser-focused on all things digital – Your Best Bet for Success! www.DigitalDealerConference.com
