Dealer OPS & Leadership
How to Identify the True Potential of Your Subprime Department And Double Your Sales in 60 Days!
Let me ask you a simple but very important question about your dealership: Is your subprime department meeting its full potential? I think if you’re being honest, the answer is probably ‘no’. I would even go so far as to say that your subprime department isn’t even...
How to Disconnect from Work without Everyone Freaking Out
How to disconnect from work without everyone freaking out, according to Fast Company. Picture this. You’re on a beach in the middle of the Caribbean with no Internet access, no phone reception, and no text messages. You return from your vacation well rested, and want...
Stop Using the Same Playbook as Your Competition
How do you communicate with customers in a market where every message counts? Laptops, tablets, and smartphones all provide consumers with more information at their fingertips in one instant than they could look up in their entire lives 20 years ago. And, that’s...
To Win the Sales Race, Stop Thinking About Winning
Danica Patrick likes to win. Who doesn’t? But she can’t get into winning position by just thinking winning. She has to train and think about all the things it takes to win at auto racing—how to pass at high speeds, how to keep control around tight corners, and how to...
Prepping for a Post Dealer Reserve World
The CFPB is determined to eliminate dealer finance participation and wants the industry to move to a flat fee finance model. Opponents have been mostly focused on the potential financial impact to dealers and they have paid very little attention to the potential...
Flick Fusion Introduces First Video Marketing Platform for Auto Dealers That Automates Production & Increases SEO Rankings
Flick Fusion, the industry's leading video marketing provider, today introduced the first video marketing platform for auto dealers that automates the video production process, increases organic SEO rankings, increases conversion rates and generates more leads to the...
How to Add Mobile Marketing to your Body Shop Marketing Plan
How to add mobile marketing to your body shop marketing plan, according to Stratosphere Studio. Since the invention of the smart phone, our lives have never been the same. Everywhere you look, people are constantly making use of mobile technology. We get news alerts...
The 3 Things You Need to Do When You’ve Upset Your Customer
The 3 things you need to do when you've upset your customer, according to Entrepreneur. Have you ever had a customer complain to you about your product or service? If so, consider yourself lucky. Why? Because most people with a complaint will simply never come back to...
Who Should be Making Commitments in the Sales Process?
From Search Auto Parts: Who should be making commitments in the sales process? Are you in sales? If so, are you the one making commitments or is it the buyer? Who should be making commitments in the sales process? If you already follow a sales process you may know the...
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