Dealer OPS & Leadership
59% of Marketers Use Social Media for 6 Hours or More Each Week
Social media marketing has exploded within the past few years. With the launch of Facebook in 2004 and its tremendous success, consumers have gotten in the habit of turning to their online
![Autodisrupter Episode 11 – Transparency [EXCLUSIVE VIDEO]](https://digitaldealer.com/wp-content/uploads/2016/09/JoshMitchell-Header-episode11-400x250.png)
Autodisrupter Episode 11 – Transparency [EXCLUSIVE VIDEO]
Our customers want us to be transparent. Are you?
Evolving with Millennials
Creating a unique and engaging experience is key to attracting new millennial buyers. Second only to Baby Boomers, Millennials wield $200 billion annual direct buying power
Do You Have a Diversified Portfolio?
“Don’t put all of your eggs in one basket.” You probably got this wise advice from your grandmother, your daddy, or a wise friend. Yet I see service managers violate this proverb
KAR Auction Services Promotes Gary Fields to Vice President of KAR IT Shared Services
KAR Auction Services, Inc. (NYSE: KAR), a provider of used-vehicle auction services, announced today the promotion of Gary Fields to vice president of KAR IT Shared Services (ITSS).
Mobile Marketing Tips for Brands in the Automotive Industry
According to Advertising Age, approximately one in four buyers uses mobile technology to research their options before purchasing a vehicle
If a Picture Is Worth 1,000 Words, How Many Is a Video Worth?
If you haven’t drunk the video marketing Kool-Aid yet. Or, perhaps are overwhelmed by the thought of creating and distributing videos, it’s time to consider the advantages of having
DMS for Independent and BHPH Dealers Will Go Live at DealerSocket’s 2016 User Summit
After more than a year of dedicated development and collaboration with dealers, DealerSocket will officially release iDMS at the company’s User Summit, Oct. 3-5, in San Antonio, Texas.
Dealers Are Asking "What Is Online Retailing, Really?"
In my many discussions with dealers, the one question that invariably comes up is “What is online retailing, really?” They’ll then begin to tell me how consumers can already buy a car online from them.
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