Dealer OPS & Leadership
WEST PARK MAYOR, COMMUNITY MEMBERS JOIN HGREG.COM LEADERSHIP AT BROWARD DEALERSHIP GRAND OPENING
Boys & Girls Club, West Park Mayor Eric H. Jones among special guests WEST PARK, Fla., – Redefining the car buying experience warrants a good party – and that’s what members of the West Park and Broward communities got today at the grand opening celebration...
MaximTrak Announces FLITE ENGAGE, the Online Retail Platform that Supports and Streamlines the Consumer Vehicle Buying Experience
WAYNE, PA., March 22, 2018 – MaximTrak Technologies, the automotive industry’s premier finance and insurance (F&I) platform provider, announced today the release of MaximTrak FLITE ENGAGE. FLITE ENGAGE was designed to optimize the online consumer buying experience...
AutoLoop Acquires Trade-In Valet® by CARPHORIA, Accelerating Auto Dealerships’ Website Leads, Sales, and Revenue
Online vehicle appraisal tool delivers guaranteed cash offers for a consumer’s vehicle to eliminate wholesale loss, maximize gross profit per sale LAS VEGAS, NV – March 22, 2018 – AutoLoop LLC, the leading provider of auto industry sales, service, and marketing...
Dominion Dealer Solutions’ new Dynamic Reports Portal Provides Immediate Access to Marketing, Success and Engagement Reporting
NORFOLK, Va. – March 22, 2018 – Dominion Dealer Solutions announced today the launch of its new Dynamic Reports Portal for direct marketing. The Dynamic Reports Portal presents a new window into the data that dealers care most about. Available across devices in the...
7 Ways To Make Customer Service Communications Transparent
As our service industry experiences more changes over the next 5-10 years, there will be plenty of challenges in reducing customer defection, apathy and disenchantment in the service drive. The good news…we will still have the responsibility of providing the “fixed”...
Optimized Content: A Match Made in Marketing Heaven
Most automotive retailers are familiar with marketing concepts like search engine optimization (SEO) and “content,” or messaging that communicates brand or product value to a clearly defined audience. These are mainstays of a modern automotive marketing strategy....
7 Skills Every Dealership Marketer Needs in 2018
2018 is shaping up to be a pivotal year for dealerships and their marketers. The list of skills every marketer needs to succeed is growing and it's leaving many dealers wondering which way to turn. 2018 is the year that every dealership will need to make deliberate...
Turning Productivity into Profit
A client emailed me that he had started using a tool to automate sending emails of commissions to the managers and sales people. He claimed, “This is an awesome tool!! It removes the tedious task of distributing commission calculations and ensures distribution is 100%...
What is Your Strategy for a More Profitable 2018?
There seems to be a very pronounced interest in getting internal expenses under control and driving new profits after 2017 was recently wrapped up. Maybe the flattening of sales, maybe disappointing profitability, but something is definitely going on within the...
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