Dealer OPS & Leadership
Swapalease.Com Releases Holiday Trend Report Highlighting Consumer Preferences on Automotive Shopping and Spending
Survey Results Reveal Consumer Buying and Leasing Habits, Preferences, and Shopping Needs CINCINNATI, OHIO (December 17, 2019) – Swapalease.com, the nation’s largest car lease marketplace, announced today the results of a holiday shopping survey, revealing consumer...
Dealertrack Registration and Title Solutions Joins CDK Global Partner Program
New data sharing capabilities drive reliability from start to finish for deals worked between Dealertrack Registration and Title Solutions and CDK Global Drive DMS North Hills, N.Y., December 16, 2019 –To help increase dealership time savings and improve customer...
Autotrader Names Best New Automotive Technology for 2020
ATLANTA, Dec. 16, 2019 -- With the accelerating pace of automotive technology, new-car shoppers entering the market may be surprised by the innovations that have developed in recent years. To help shoppers navigate all of the features and gadgets available on 2020...
How Dealerships Can Overcome Customer Skepticism in Service
Mike Correra shares a simple way for dealers to legitimize recommended services and overcome any customer skepticism.
Charlie Clark Nissan El Paso, #1 Nissan Dealer in the Country
El Paso, TX, December 3, 2019 – Charlie Clark Nissan El Paso sold a record 347 new Nissan vehicles in the month of November, this giving them the honor of being the number one sales volume Nissan dealer among more than 1,400 Nissan dealers nationwide. Charlie Clark...
Data Shows Dealers Realize Importance of Digital Merchandising but Struggle to Differentiate Themselves Online
New HomeNet Automotive meta-analysis suggests consumer insights hold keys to improving digital merchandising EXTON, Pa., December 12, 2019 – Today, nearly all shopping for a vehicle begins online, equipping consumers with more information and access to inventory than...
Digital Retailing & Customer Experience: Why the Human Element Is Key
By Carol Marshall, Vice President of Operations, ActivEngage What do you hope for when you make a purchase? What needs must be fulfilled for you to call an experience enjoyable? Are you time-sensitive? Do you expect a positive, attentive response? Naturally, what we...
“Must-Dos” to Find Efficiencies in Even the Most Routine Tasks and Costs
By Susan Moll and Matt Hurst Back in August, we started our article series of “must-dos” by looking at the overwhelming weight of dealer expense structures on gross profit margins. In Q1 2019, an average dealership’s expense structure was 106 percent of its gross...
Senior Automotive Industry Leaders Launch FixedOPS Marketing with Investor Support
Startup Automotive Marketing Company FixedOPS Marketing Welcomes Founding Managing Partner Russell Hill Investor-funded startup, FixedOPS Marketing, announced and welcomed Russell Hill as Founding Managing Partner, in charge of applying his years of automotive...
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