Dealer OPS & Leadership
Kelley Blue Book Names 2020 5-Year Cost to Own Award Winners
IRVINE, Calif., February 5, 2020 – While many shoppers think negotiating a good deal up front is the best way to save money when buying a new vehicle, choosing a car with low ownership costs can create even greater savings over time. Purchase price is only one of the...
VinSolutions Reveals New Capabilities to Better Personalize the Consumer Journey by Unlocking Data Potential
Mission, Kansas, February 5, 2020 – VinSolutions is introducing new personalization capabilities at NADA 2020 that will help dealers unlock data potential to help win customers and drive brand loyalty like never before. As technology adoption increases across...
Former Volkswagen Group North America CEO Hinrich Woebcken Joins Beep Advisory Board
Advisory members play an instrumental role in company decisions and long-term strategic direction ORLANDO, FL (February 4, 2020) -- Beep, a Florida-based autonomous mobility solutions company, today announced the addition of Hinrich Woebcken, former CEO of Volkswagen...
Autotrader Surges into New Decade with Bold Solutions to Help Personalize Consumer Experience, Increase Dealer Profit
ATLANTA, February 4, 2020 – With the NADA Show 2020 on the horizon, Autotrader is taking the lead with bold new solutions to improve consumers’ online car-shopping experiences and increase a dealer’s return on investment. As a digital retailing pioneer and one of the...
Auto/Mate to Roll Out Fixed Ops Portion of Reporting Engine
Albany, N.Y. – February 4, 2020 – Auto/Mate Dealership Systems will unveil its fixed operations report generator at this year’s NADA Convention & Expo in Las Vegas. The addition of fixed ops reporting completes the unification of Auto/Mate’s Report/Mate™ engine,...
DealerBuilt Continues Growth and Executive Team Acquisition, Appointments Shayne Forsyth as Vice President of Marketing
Grapevine, Texas, February 3, 2020 -- DealerBuilt, an enterprise Dealer Management System (DMS) provider for automobile dealers nationwide, today announced the appointment of Shayne Forsyth as Vice President of Marketing. DealerBuilt is a high-growth technology...
Most Watched Sporting Event Translates to a Big Win for Cars.com As Car Shoppers Drive 554% Spike in Site Traffic
Genesis’ Big Game TV Commercial Results in 5530% Increase in Site Traffic on Cars.com After Airing; Hummer EV Debut Drove a 479% Increase on the Site to Used Models as Shoppers Await its Arrival CHICAGO – The Big Game last night drove an influx of car shoppers to...
Sales Persistence – When & Why It Matters
By Mike Hirschfield, CEO, Assured Influence You cannot give someone something that you don’t already possess. We all want others to believe in us, our ideas, and our products and offerings; but to what degree do we believe it all ourselves? Nothing can demonstrate...
2020: A Brand You, Year (and Decade)!
By Melanie Borden, VP of Marketing, Celebrity Motor Cars Working with five dealer brands under four rooftops, I have had the pleasure of getting to know a lot of different people. There is a vast amount of knowledge and experience, stemming from all different...
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