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Conference & Expo: TBD, 2027
DealerPoint: April 5-7, 2027

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Dealer OPS & Leadership

How to Invest in the Right CRM to Accelerate Digital Adoption

How to Invest in the Right CRM to Accelerate Digital Adoption

By Mark Vickery, Senior Director of Performance Management, VinSolutions Though every car shopper is different, three general types have emerged: Shopper A who wants to do everything online, shopper B who wants to complete some steps online, and shopper C who prefers...

Shopstreaming: The Key to Keeping Your Customers Engaged

Shopstreaming: The Key to Keeping Your Customers Engaged

By Steve Southin, Co-CEO, PAVEInspect Last year, U.S. e-commerce sales generated about $365.2 billion in revenue. With the COVID-19 pandemic resulting in changing shopping habits as nonessential businesses endure mandated closures, there is more incentive than ever to...

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