Dealer OPS & Leadership
OnStar Reverses Decision to Change Terms and Conditions
This week, according to The Detroit News, a Senate Democrat requested the privacy rules of OnStar be given a second look. The story said, Sen. Charles Schumer, D-N.Y., is concerned with the fact that OnStar still keeps track of consumer’s location and speed, even...
Marketing & Communications Director Reveals How Dealers Have Come to Understand and Harness the Principles of Social Media
In 2010, the automotive dealership Lebanon Ford made a decision to embrace social media -- going beyond just setting up a Facebook and Twitter account. It drove them to review and revamp almost all internal processes and marketing initiatives in order to create an...
IMN Chief Executive Officer Teaches How to Mine the Sales Opportunities Using Technology
In the late ‘90s, as automotive consumers flocked to the web to conduct vehicle research, dealers responded by creating the industry’s first generation of Internet marketing – large portal sites with a wide array of vehicle information designed to educate consumers...
Summit Assistance Dogs Receives New 2011 Prius from Foothills Toyota
BURLINGTON, Wash. – As part of Toyota’s nationwide “100 Cars for Good” philanthropic program, Foothills Toyota of this Washington community has donated a 2011 Toyota Prius to Summit Assistance Dogs of nearby Anacortes, WA. Along with the new vehicle, Foothill Toyota’s...
Autobase Chooses DataOne Software’s OEM Service Schedules for Enhanced @utoScheduler Functionality
Beverly, Massachusetts - DataOne Software, a division of Dominion Dealer Solutions and a leading provider of vehicle data content and VIN decoding solutions, announced it has been selected to provide OEM Service Schedules to Autobase, also a division of Dominion...
The Liberator Fuel Saver Is Putting More Fuel Efficient Cars In Dealerships
KNOXVILLE, TN - With the cost of fuel soaring, Liberator Fuel Saver knows that dealers want cars with the highest fuel economy possible, especially when stocking up for the holidays and the new year. Installation of the Liberator Fuel Saver by mechanics in the cars...
Vouchfor! Gives Businesses a Powerful New Referral Marketing Tool in the Cloud
TORONTO -- Vouchfor! Inc. announced the official launch of its cloud-based referral marketing platform. Vouchfor! is a social referral marketing tool that allows businesses of all sizes to build local, customizable rewards programs. Vouchfor! enables businesses to use...
Test Drive Turns into Hot Pursuit
A test drive is a normal step in any car buying decision for the consumer to get behind the wheel of the car, but one dealer got a lot more than they were expecting on a recent test drive. According to a story from WDSU Channel 6 News’ website, a consumer on a test...
Edmunds.com Offers Online Guide for First-Time Car Buyers
SANTA MONICA, Calif. — Edmunds.com, the premier online resource for automotive information, has published a free online guide for first-time new car buyers. The guide, which is available at http://www.edmunds.com/car-buying/first-time-new-car-buyer-guide.html, takes...
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