Dealer OPS & Leadership
Equifax: Americans Owe Less on Their Credit Cards
ATLANTA -- Equifax recently reported that nearly 60 of the top 100 metropolitan statistical areas (MSAs) hardest hit by credit card debt realized double-digit declines in the percentage of income owed to credit card companies—nearly 24 percent in some areas*. The...
Auto Dealers Switching to RedBumper See Immediate Results, Benefit from New Approach to Inventory Management
Dallas, TX – RedBumper LLC, a new breed automotive inventory management company, today announced that its mobile inventory management system has become a tremendous success in auto dealerships by helping them achieve faster turns, higher profits and volume sales. It...
Nissan North America Appoints New Marketing Director
Nissan North America announced that Vinay Shahani has been named director, marketing communications and media, Nissan North America, effective April 1. He will report to Jon Brancheau, vice president, Nissan marketing. In his new role, Shahani will lead marketing...
VinSolutions Director of Interactive Marketing Shows What Happens Behind the Scenes of a Dealership Website
Kendall Billman, VinSolutions Director of Interactive Marketing, is sharing his expertise with you on what happens behind the scenes of a dealership website. Technology that exists today reveals valuable market advantages and solves the issue of lost leads with...
The Founder of FirstLook and MAX Systems Shares How To Drive Traffic When Traffic is Online
Pat Ryan Jr., the founder of FirstLook and MAX Systems, is sharing his insights with automotive dealers and managers on the behavior of online consumers and transformative strategies for online success. It’s hard to keep up with today’s fast-evolving Internet...
Veteran Auto Executive Discusses e-Business Planning and Executing in 2012
Rafi Hamid, vice president of sales and marketing for Cooper Automotive Group of Oklahoma and also president/CEO of Dealers Technology Inc., is sharing his expertise with automotive dealers and managers on e-Business Planning and Executing in 2012. Anyone can tell you...
Mazda Launches ‘Seuss-ified’ Advertising Campaign
IRVINE, Calif. -- Mazda North American Operations (MNAO) announced its strategic partnership in support of the launch of Universal Pictures and Illumination Entertainment's Dr. Seuss' The Lorax, in theatres March 2. From the creators of Despicable Me and the...
Chrysler Group’s ‘It’s Halftime in America’ Super Bowl Video Earns Second Place in YouTube’s Ad Blitz 2012 Contest
Auburn Hills, Mich. - The votes have been tallied and Chrysler Group LLC has secured the top automotive ranking in YouTube’s Ad Blitz 2012 contest. In it’s fifth year, the YouTube Ad Blitz program is one of the largest consumer polls of Super Bowl ads. Its online and...
SOCIALDEALER Introduces New Facebook A.M.P. Offering to Help Dealers Target Auto Buyers Online
Chicago, IL -- SOCIALDEALER, a leading social media management company that helps automotive dealers create, manage and monitor their social activities through one centralized web platform, today introduced their Facebook Ad Management Program (A.M.P.) service....
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