Dealer OPS & Leadership
Pacific Honda Nets 270 Percent Increase in Mobile Traffic with Search Optics Solution
SAN DIEGO – Just three months after the launch of a new mobile website developed by Search Optics to connect with customers and prospects via mobile devices, Pacific Honda of San Diego experienced a 270 percent increase in mobile traffic. Additionally, the number of...
Carfax Reports Chosen to Enhance Motor Trend Certified Program
NORCROSS, Ga. -- Motor Trend Certified has partnered with Carfax to enhance its national certification program, powered by EasyCare. Starting Aug. 1, Motor Trend Certified will be one of the first independent Certification programs to require Carfax Vehicle History...
VW Reports 27.3% Sales Increase in July
Herndon, VA - Volkswagen of America, Inc. (VWoA) today reported 37,014 units sold in July, a 27.3 percent increase over prior year sales, a 34.1 percent increase year-to-date and the best July since 1973. Best July since 1973 with 37,014 units sold Best year-to-date...
Dodge Brand, Clear Channel Media and Entertainment Launch Nationwide Summer Tour
AUBURN HILLS, Mich., and NEW YORK -- The Dodge brand and Clear Channel Media and Entertainment today announced the two companies are teaming up for a nationwide tour centered around music and the all-new 2013 Dodge Dart compact car. International recording artist...
New Survey Reveals Brand Opportunity to Reach Active Consumers Via Targeted Mobile Ads
64 Percent of Smartphone Owners Surveyed Have Made a Purchase as a Direct Result of a Mobile Ad, but 74 Percent Have Not Received Mobile Ads from their Favorite Brands NEW YORK -- Consumers show significant interest and participation in mobile advertising, according...
Subaru of America, Inc. July Sales Mark Eight Consecutive Months of Sales Gains
Subaru year-to-date sales are up 23 percent CHERRY HILL, N.J. -- Subaru of America, Inc. today reported record sales for the month of July of 25,183 vehicles, a 16 percent increase over July 2011. The company also reported year-to-date sales of 189,487 – an...
Chad Martin, Martin Automotive Group
Chad Martin was a college junior when his dad, Cornelius, was killed in a motorcycle accident. Suddenly, new and unexpected opportunity faced the young man, who after graduation pursued a law degree and other commerce before returning to Bowling Green, Kentucky to...
EV Project Offers Free Blink Chargers to EV Drivers and Commercial Host Sites in Philadelphia
SAN FRANCISCO and PHILADELPHIA, Aug. 1, 2012 (GLOBE NEWSWIRE) -- ECOtality, Inc. (Nasdaq:ECTY), a leader in clean electric transportation and storage technologies, announced today it will offer its Blink® smart charging stations free to residents and commercial host...
Search Optics VP of Digital Marketing Discusses How to Optimize e-Lead and Phone Call Conversions for Best ROI
The growing relationship between digital marketing and successful businesses is discussed more and more as the marketing and automotive industries move further way from "traditional" business models and approaches. Unfortunately, knowing just how to break into and...
Join us for Digital Dealer Las Vegas 2021