Dealer OPS & Leadership
Interview with Shawn Reardon, Internet Director Ideal Nissan
Ideal Nissan is the Overall Winner of the Spring 2012 Digital Dealer Website Excellence Awards – scoring higher than nearly 3,000 other dealerships and dealership groups nationwide. Co-sponsored by Dealer Communications and Dataium, LLC, the Digital Dealer Website...
Average Unique Visitors Up in August 2012
According to a data from Dataium, the conversion rate of the average unique visitors to shoppers was up 61% during the month of July 2012. This information is based on statistics for national automotive Internet behavior for August 2012. Below are a few key statistics...
P-F Weld & Work Clamp Makes Impossible Pulls Possible
WEST BOYLSTON, MA -- Porter-Ferguson’s Weld & Work™ Multi-Angle Swiveling Clamp makes it easy for auto body technicians to clamp or hold difficult pulls - even those previously thought impossible. The Weld & Work Clamp is a two-part assembly consisting of a...
Using Technology to Determine your Office Size
When I speak to dealers or controllers, the two most common questions that I get are: “What is the best DMS system?” and “How many people do I need in the accounting office?” Both answers to these questions depend on your situation. The best DMS system for your...
It’s ‘Make or Break’ Time for New-car Classified Efforts
To maintain profitability, it’s been mandatory for years to utilize comprehensive, well-distributed classified ads. It is important for dealers to have an online presence with new-car classifieds since many consumers start researching their next car purchase online....
Bench Controls Now Available for Shockwave™-Equipped SmartLiftÒ Inground Lifts
Madison, Ind. – A new bench controls package from Rotary Lift makes it possible to integrate the operating controls and power unit of a Shockwave-equipped SmartLiftÒ inground lift into workbench systems produced by a number of manufacturers. Customers can now choose...
More Independent Auction Partners Select OVE.com as Their Digital Solution
150 Independent Auction Partners Contribute to OVE.com Achieving Key Growth Milestone ATLANTA – As independent auctions across the U.S. and Canada look for more ways to drive business results, they are increasingly turning to OVE.com – the industry’s leading 24/7 bid...
Dodge Brand Launches New Dodge Dart TV Ad as Marketing Launch Shifts Into High Gear
AUBURN HILLS, Mich. -- A change is in the air and it's not just in the weather. Labor Day may mark the unofficial end of the summer, but it also signifies the beginning of fall, which means football, baseball pennant races, television season premieres and the start...
Car Dealers Increase Sales With New KBB.com Classifieds, Turn On The Power Of Blue
IRVINE, Calif. -- In the months following Kelley Blue Book's national launch of the all-new KBB.com Classifieds experience, car dealers are praising the increased auto sales, leads and customer traffic resulting from the new product (http://kbb.autotrader.com/). "I've...
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