Dealer OPS & Leadership
Ford SUVs No Longer a Rollover Risk
From The Detroit News, a NHTSA recall investigation finally came to an end. 2002-2005 Ford Explorers, Mercury Mountaineer, and 2003-2005 Lincoln Aviator were reviewed for a defect in the automatic transmission and brake shift interlock failures that had resulted in...
Top 10 Cheap Cars: Low Sticker Price, Lowest MPG
The LA Times offers a more in-depth look at Edmunds top-priced cars. From top ranking Ford C-Max to the Chevy Volt and other electric and hybrid versions, tips on household income and accuracy of MPG rankings are taken into consideration below: Click here to read more...
Hiring for Skillsets, Tougher than it Sounds
From NCMi, the car dealership's system of hiring is examined for training techniques. As most dealerships have a long lineage of hiring, firing, and methodology, there is no general standard and ways of hiring and ranking employees vary per dealership. How do we go...
B2B Interview: Staying Direct with Digital
From SEO Moz, check out this interview with Adriel Sanchez, Senior Director of Demand Generation at SAP. Don't let the "creativity" of the sight put you off too much - his insight on B2B businesses and digital marketing gives some cues to readers on how to merge...
Trucks Lead Ranks in Auto Sales
From NPR, American carmakers are once again competing for top truck as truck sales are on the rise. Thanks to the housing industry finally getting a chance to breathe, small businesses are buying more and more vehicles for heavy transport. The Chevy Silverado Relaunch...
Return to American: Auto Buyers Attracted to New Stateside Luxury
From The Detroit News, new releases from American auto manufacturers are gaining in popularity, and even taking some attention away from European luxury cars. Customers change brands based on the across-the-board improvements on quality that American car manufacturers...
Ford EcoBoost Engine on an American Mustang?
New from TopSpeed, the next generation Ford Mustang released at the Geneva Auto Show will be housing the 4-cylinder Ford EcoBoost engine. Thankfully, this tiny 2.3 liter will only be available in Mustangs that go to Europe upon release. Hear more about the "muscle"...
Ford C-Max, Focus Recall for Child Safety
According to The Detroit News, a recall numbering 6,500 new vehicles from Ford Motor Co. has been issued as a result of a false child safety lock arming mechanism. Issues with the recall, shipment halts and investigations regarding the reasons for the faulty locking...
Ford Launches Biggest UEFA Champions League Final Ticket Giveaway; New Kuga Leads ‘Drive to Wembley’ Campaign
Ford is launching “Drive to Wembley” – the biggest-ever UEFA Champions League Final ticket competition in the history of the tournament Ford, the longest-standing official partner of the UEFA Champions League, is giving away 360 tickets for the final, plus flights,...
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