Dealer OPS & Leadership
Black Book Introduces New Mobile Application Designed to Empower Auto Professionals
Black Book® is proud to announce Black Book Digital, the company’s second-generation mobile application, offering a new design with simple-to-use features to help automotive professionals make smarter decisions. Built from the ground up, Black Book Digital offers...
Sales Velocity Dramatically Increases – up to 77% – for Dealers Adopting Inventory Syndication and Deep Linking Technologies
LotLinx, developers of the auto industry’s first deep-linking technology platform, today confirmed that the LotLinx Vehicle Display Network, a VIN-specific inventory advertising technology that deep links consumers shopping on over 125 automotive search sites directly...
DMEautomotive Introduces First Mobile Wallet Marketing Program for Auto Dealers
DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader, today launched DMEautomotive Mobile Rewards, a mobile marketing platform which allows dealerships to drive traffic to showrooms and service drives alike by leveraging the exploding...
Why January Is a Great Time to Buy a Used Car
Why January is a great time to buy a used car, according to The Street. U.S. auto dealers just recorded their best December new-car sales in six years -- making January a great time to buy used vehicles as firms scramble to unload all of the trade-ins they just took...
The Secret to Delighting Customers? Put Employees First
The secret to delighting customers, according to the Disney Institute. What motivates employees to go above and beyond the call of duty to provide this kind of a memorable customer experience? It’s not magic, but method. The theme park team didn’t consult a script or...
It’s a Done Deal: Fiat Now Owns Chrysler
Fiat now owns Chrysler, according to USA Today. It's a done deal. Fiat now owns all of Chrysler. Italian automaker Fiat's subsidiary, Fiat North America, today completed the previously announced acquisition of the 41.46% stake in Chrysler Group that it did not already...
Cobalt and Edmunds.com Partner to Provide the Industry’s First Comprehensive View into Online Automotive Shopper Behavior
Cobalt, a business unit of ADP Dealer Services, Inc. (a division of ADP®) and the global leader in digital solutions for automotive manufacturers and their dealer networks, and Edmunds.com, the premier car shopping destination, today announced a strategic partnership...
Equifax Reports Strongest Auto Origination Volume in Eight Years
The latest Equifax National Consumer Credit Trends Report indicates that the automobile lending sector continues to thrive. From January-October 2013, the total number of new auto loans originated was 20.2 million, totaling $405.2 billion and representing the highest...
10 SEO Predictions for 2014
10 SEO predictions for 2014, from SocialMedia Today. Last year, search engine optimization (SEO) gurus rode a wild roller coaster of change as Google updated a slew of search engine algorithms. New and exciting algorithm changes are expected for 2014, but one staple...
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