Traver Connect has announced the expansion of its Learning & Development programs to better assist dealers. Designed to address pressing industry challenges such as declining repair order (RO) counts and customer retention, the new offerings aim to deliver tailored, result-driven guidance at every level of dealership operations.
With a mix of executive leadership coaching, front-line skill development, and flexible delivery methods, Traver Connect’s expanded initiatives are looking to enhance operational performance across dealerships.
Confronting Declining RO Counts
The issue of reduced repair orders is a growing concern for dealerships as national RO counts have fallen from over 315 million in 2019 to a current 275 million. Traver Connect’s strategies aim to increase RO counts, which can improve customer retention by up to five points per month and drive additional fixed ops revenue.
“The solutions we deploy to chip away at this erosion utilize our technology for finding the right data and sequencing, then calling customers to queue back up the retrieval of these UIO’s, and implementing the right education for the people who deliver the customer experience,” said John Traver, Founder & CEO of Traver Connect. “If you do this alone, you must go beyond just providing training. Our approach has become a suite of options, from hands-on leadership development through learning and development events to remote learning solutions. We have learned to tailor the approach to the dealer’s needs.”
Programs on Offer
Among its new offerings, Traver Connect has introduced the Experience Matters™ Learning & Development Series for Executive Leaders, an exclusive quarterly for Dealer Principals, General Managers, and Fixed Ops Directors. Held in Dallas, the 1.5-day immersive program focuses on retention economics, business development center (BDC) strategy, and operational frameworks to achieve measurable results.
Additionally, the company launched training for front-line sales and service teams in Q1, equipping staff with the skills to improve phone conversions, increase appointment volumes, and enhance customer satisfaction.
Flexible Training to Meet Dealer Needs
Recognizing that dealerships vary in size, scope, and capacity for training, Traver Connect has designed its programs with flexibility in mind. Training options now include on-site coaching at dealerships, in-person workshops at Traver’s Dallas center, virtual learning sessions, and blended models that combine both online and in-person elements. This multi-pronged approach ensures training solutions are tailored to the unique bandwidth and goals of each dealership.
According to Traver Connect, the benefits of the expanded offerings include improved retention through increased RO counts, enhanced sales and service conversion rates, greater leadership alignment, and measurable ROI.
“We teamed up with Traver Connect, and the value they bring is phenomenal—from customer engagement with our BDC to how they interact with our sales department,” said Jason Prunkard, General Manager of Johnson City Honda. “Their impact is truly impressive.”
Related Stories:
