Auto Retail News

What does 6 degrees of separation mean to you? Well, to ELEAD1ONE Partner Bill Wittenmyer, it means the lost art of referrals and how everyone knows someone. This #FreebieFriday dives into the power of the lost art of the referral and what that means

Tim James shares why simply having video content isn’t enough in this first video blog of a series.

“Any customer can have a car painted any color that he wants so long as it is black” – Henry Ford, 1909 A lot has happened in the automotive dealership world over the 115-year time span since Henry Ford and William Hughson of San Francisco sign

Dealers using the new AuctionACCESS Mobile App will be eligible for discounted Black Book Digital LAWRENCEVILLE, GA (April 19, 2018) – Black Book, a division of Hearst that provides industry-leading used vehicle valuation and residual value forecas

Every year, the AutoTeam America Buy/Sell Summit and Dealer/CEO/CFO Forum at the National Automobile Dealers Association (NADA) Convention and Expo bring together many viewpoints on the state of the industry, including those of brokers, bankers, indu

I make fun of reps during training when they do this but we have all done this. The lukewarm appointment attempt. It raises doubt and you lose credibility when this happens. Go for the kill and ask for the appointment​

Proceeds to Benefit Make-A-Wish Foundation of Central and Northern Florida ORLANDO, Fla. (April 10, 2018) – Digital Dealer is proud to have held its third Charity Auction in conjunction with the Digital Dealer Conference & Expo, with proceeds b

Study after study finds that word-of-mouth is the single greatest influencer when it comes to sales. Providing a consistently excellent customer experience, then having those customers go out and tell their family and friends about it is the marketer

Love him or hate him, Tesla’s Elon Musk is brilliant. As both a businessman and a marketer, he has created a loyal following of brand advocates – some of whom don’t even own the products he sells. There are consumers literally willing to wait y