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When It Comes to Service, the Sky Should NOT be the Limit

For today’s consumers, time is the ultimate commodity.  No matter how much money they have, consumers are always on the go with their busy lives. Whether that means shuttling the kids to soccer practice, or running a bunch of errands, when it come
May 14, 2018
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Hard Facts: Action Items for Google Ad Copy: Headline and Description

Attention spans continue to shorten drastically; are you considering that when writing your ad copy? Extended text ads are nothing new, but just because the option is there doesn’t necessarily mean you should take it. Waiting to include those i
May 11, 2018
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Kimberly Cowan Joins CloudOne as Chief Strategy Officer

CloudOne today announced the addition of Kimberly M Cowan to the senior executive management team as the company’s Chief Strategy Officer, bringing a combination of strategic, sales, marketing, product and operational experience to the company. VAN
May 11, 2018
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BLACK BOOK APRIL DEPRECIATION REPORT SHOWS NINE TOTAL VEHICLE SEGMENTS WITH AN INCREASE IN VALUE; FIVE OF WHICH WERE CARS

LAWRENCEVILLE, Ga. (May 11, 2018) – According to Black Book® data, the average price of a used vehicle for model years 2012-2016 increased in value by +0.3% during April, fueled by a strong spring selling season for cars, also up +1.3%; trucks saw
May 11, 2018
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Dealer-FX is a Participating Vendor in the General Motors PASE Program

ONE Platform gives GM dealers an industry-leading scheduling & tablet service drive solution Toronto, May 10, 2018 – Dealer-FX, the leading Customer Experience Management provider for automotive OEMs and their retailers, today announced that it
May 11, 2018
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In Car Sales, the Best Social Marketer Wins

In the age of customer experience, successful salespeople have transitioned from an “always be closing” mindset to an “always be helping” mindset. In fact, the title of salesperson isn’t really an accurate reflection of what the job entails
May 11, 2018
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Resolving Dealer Mysteries Requires a New Standard

Are you ever frustrated by the inaccurate sourcing of sales? I’m sure that most of you do everything in your power to track (as accurately as possible) the customer car buying journey from the beginning to the actual sale. However, there are so man
May 11, 2018
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Donate, Sell or Trade-In? Kelley Blue Book Helps Car Owners Make Informed Decision About Current Vehicle

IRVINE, Calif., May 10, 2018 – When shopping for a new car, knowing your current vehicle value plays a major role in whether equity will be applied toward your next purchase. With that value in hand, shoppers can make an informed decision to eit
May 10, 2018
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Save Today…Gone Tomorrow

There is no question that dealerships are focused on cutting costs in 2018. We see it in our business, we heard it at NADA, and we talked with suppliers who were honing in on that message as well. Cut costs and track the reductions…a great obje
May 10, 2018