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Take a Good Look at Your Recall Customers
It wasn’t too long ago that most dealers shunned recalled vehicle owners, describing the additional traffic as a nuisance, or they viewed them as consumers who occupied service bays that could be more profitable with other types of business. Howeve
Sep 5, 2018
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Your Local Car Salesman Just Might Be Helping in the Fight Against Childhood Cancer
September is National Childhood Cancer Awareness Month and $10 from every copy of ‘Assumptive Selling’ sold this month goes straight to the PaulieStrong Foundation Given nearly 16,000 children are diagnosed with cancer each year in the United Sta
Sep 1, 2018
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KAR Auction Services Partners with Jefferson Awards Foundation
CARMEL, Ind. – August 30, 2018 – KAR Auction Services (NYSE: KAR), a global vehicle remarketing and technology solutions provider, announces its partnership with the Jefferson Awards Foundation. The Jefferson Awards Foundation is one of the most
Aug 31, 2018
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Hard Facts: Beacon Tech: How It Works & If It’s Worth It
Do you have a brick & mortar biz but don’t know if your marketing is what’s bringing customers through the door? ? Marketing, while heavily data and numbers driven, isn’t always easy to quantify. ➗✖➖➕ Attribution can be difficult to
Aug 31, 2018
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3 Tips to Improve the Results of Phone Calls
Many dealerships subscribe to some type of call tracking service that records incoming phone calls, however, many sales managers neglect to listen to the calls on a regular basis. Typically, it’s not until the end of the month when they’re trying
Aug 31, 2018
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Stop Chasing Squirrels: The More You Know, the More You Sell
Henry Ford was once asked why he visited his executives rather than having them come to his office when problems arose or he needed questions answered. “I go to save them time,” said Ford. “I’ve found that I can leave the other fellow’s off
Aug 30, 2018
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MBTN Solutions Launches Easy Numbers-Driven Reporting for Auto Dealers, Focusing on Core Operational Areas for Success
PLEASANTON, CA (August 29, 2018) – MBTN (Manage by the Numbers) Solutions, a market innovator that helps dealers turn raw data into actionable information, today announced the official launch of its MBTN Solutions application, “Game Plan”. The
Aug 29, 2018
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Wanna Sell 30+? Learn to Drive The Up Bus!
Will McGinnis from vAuto posted the picture above on LinkedIn this week showing an unidentified Colorado Ford dealership with six salespeople sitting out front waiting on the Up Bus… in the middle of the day… on a Monday! Maybe the best part abou
Aug 29, 2018
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ADESA Launches 21-Day Return Guarantee with ADESA Assurance
Purchase Price Reimbursement on Eligible In-Lane or Online Purchases CARMEL, Ind. – August 29, 2018 – ADESA, a business unit of KAR Auction Services, Inc. (NYSE: KAR), has launched a new return guarantee product called ADESA Assurance. The new se
Aug 29, 2018