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Ways Customer Experience Can Drive Revenue Growth

Customer experience (CX) represents the perceptions picked up by your customers while they are associated with your brand. A bad customer experience leads them to switch to another brand, which results in the loss of your revenue. When it comes down
Dec 14, 2018
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ADESA Announces New General Manager at ADESA Buffalo

CARMEL, Ind. – December 10, 2018 – ADESA, a business unit of global vehicle remarketing and technology solutions provider KAR Auction Services, Inc. (NYSE: KAR), announces David Fountaine has been named general manager of its ADESA Buffalo auctio
Dec 14, 2018
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Freebie Friday: Don’t Over Celebrate

Bill Wittenmyer explains the importance of not over celebrating achievements in this edition of Freebie Friday.
Dec 14, 2018
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Cars.com Uncovers Insights about Holiday Shoppers

Holiday shoppers are more motivated to buy than they were in 2017. This is the key finding of Cars.com research into holiday shopping behavior during Black Friday weekend. For three days – Black Friday, Saturday, and Sunday — we used a geoloc
Dec 13, 2018
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Who Need Sales Training? Bah Humbug.

Dealers are constantly inundated by trainers vying for their business. These trainers promise exponential success in sales and profits when they do. Many, however, are one-shot wonders in the sense that they come in, perform their training, get your
Dec 13, 2018
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Autotrader Names Best New Automotive Technology for 2019

ATLANTA, December 11, 2018 – Advancements in car technology are making vehicles safer and easier to drive, and with automakers introducing so many new features, it can be challenging for consumers to know which options matter most. To help car bu
Dec 12, 2018
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If People Buy From People They Like, How Do You Get Them to Like You?

It’s a well-known fact that people buy from people (or companies) they like. There are certainly many different ways to get customers to like your dealership, from providing a great customer experience to being active in your local community. Howev
Dec 11, 2018
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How to Address Declining Front-End Margins

When we are no longer able to change a situation, we are challenged to change ourselves – Viktor Frankl The news is full of major disruptors; if you follow the headlines you might think that a world filled with autonomous vehicles is imminent (it i
Dec 11, 2018
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Secrets to a Successful Follow Up Call

When a customer leaves the lot without purchasing a vehicle, there’s a good chance he or she will never be back. A few may return, but most won’t. Does that mean you should never follow up with customers? Obviously not! The follow-up call
Dec 11, 2018